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[네오위즈] Corporate Brand Strategist

NEOWIZ· Branding & Marketing
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On-siteRegular(Full-time)Posted 4d ago

About the role

Brand planning professional tasked with evolving NEOWIZ's brand communications from execution-driven PR to a strategic, globally connected narrative function. Develops clear proposals for corporate positioning and translates direction into tangible brand initiatives with hands-on project leadership.

Responsibilities

  • Develop initial corporate brand strategy proposals, including positioning and differentiators, with supporting evidence.
  • Synthesize business context, internal perspectives, and external research into clear recommendations; make assumptions, alternatives, and key decisions explicit.
  • Refine proposals with leadership while maintaining ownership of the recommendation.
  • Translate brand direction into project objectives, key messages, and briefs for internal teams and external partners.
  • Evaluate partner proposals and outputs against intended purpose, audience, and message; provide clear direction and feedback.
  • Lead major brand initiatives from planning through delivery, coordinating workstreams, responsibilities, timelines, budgets, and leadership alignment.
  • Own major corporate brand initiatives (e.g., 30th anniversary) and build an integrated delivery roadmap.
  • Define project objectives, audiences, messages, components, deliverables, timelines, and budgets.
  • Coordinate internal and external collaborators; clarify responsibilities and manage dependencies.
  • Set briefs for content and creative partners; evaluate proposals and outputs against project objectives.
  • Drive delivery across content, digital, events, and other brand touchpoints; manage issues and trade-offs.
  • Evaluate outcomes and identify opportunities to reuse content/assets beyond the initial project.

Qualifications

  • Significant experience in brand strategy, integrated communications, editorial leadership, strategic consulting, or related fields (typically 8+ years).
  • Strong proposal development with ability to form a clear point of view and provide evidence-based recommendations.
  • Brand and creative judgment including writing briefs and assessing partner outputs against brand objectives.
  • Strong problem-framing ability; connect communication initiatives to business objectives.
  • Independent project leadership with ability to structure ambiguous assignments and drive execution with limited supervision.
  • Business and strategic judgment; ability to engage with senior leadership and provide well-reasoned recommendations.
  • Storytelling capabilities across written, visual, and video formats; understanding of audience engagement and platform-specific communication.
  • Proactive problem solving through clear communication, stakeholder alignment, and ownership of outcomes.
  • Curiosity and learning agility; willingness to leverage AI, research, and external expertise.
  • Experience collaborating across functions, agencies, or international markets.

Skills

Required:Brand strategyIntegrated communicationsProposal development

Benefits

  • Not specified in provided description.
Last updated Oct 21, 2026. Interested? Apply on the company site.

About NEOWIZ

네오위즈 - 네오위즈, 세상이 즐거워지는 마법

네오위즈 - 네오위즈, 세상이 즐거워지는 마법

게임모바일 게임온라인 게임PC 게임웹툰소셜 게임
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