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Global Content Strategy Lead, YouTube Business

Google· YouTube Content Strategy / Scaled Comms & Escalations (SCE)
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Hybrid (San Bruno, CA; Los Angeles, CA)Full-timePosted 3d ago

About the role

Lead a global team of Content Strategists in YouTube's Scaled Comms & Escalations organization, driving AI-first content production and aligning partner-facing and user-facing content workflows across formats and products.

Responsibilities

  • Lead and grow a distributed team of content strategists and vendor support globally.
  • Own the content strategy roadmap and quarterly planning intake, prioritizing work tied to the go-to-market levers and securing VP sign-off each quarter.
  • Lead the Brand Deals Education program end-to-end, growing content kernels, AI-assisted drafting and approval workflows, and loading content so insights reach creators at scale.
  • Own Channel Plans templates, partner data and claims, and the Claims Process, ensuring quality, accuracy and fast turnaround. Run the content development cycle with stakeholders, Legal, and localization so materials ship on time, on approval, and at high quality.
  • Oversee content creation across key formats and products, including Shorts, Live, Podcasts, and Supers. Work with Content and Media Operations to create one connected pipeline for external communications.

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 8 years of experience in content strategy, creator or partner education, product marketing, or a related field.
  • 3 years of experience managing people, including distributed or global teams.
  • Experience with the YouTube creator ecosystem, monetization (including brand deals), partner management, and Media Cos or the Music Industry.

Skills

Required:Content strategyPeople managementStakeholder management

Benefits

  • Learn more about benefits at Google (link provided in job description)
Last updated Oct 23, 2026. Interested? Apply on the company site.

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