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Sr. Software Development Manager, Outbound Agentic Marketing Demand

Amazon· Software Development
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Hybrid (New York), Hybrid (Seattle)$242.1k - $327.5kFull-timePosted yesterday

About the role

Senior manager leading the Generative Marketing & Demand engineering org within Outbound Communications, building tools for authoring platforms, generative content, campaign planning/execution, and data/audience connectors at scale. Focus on open-source authoring platform, AI-generated content safety, and cross-team collaboration with product, design, science, and marketing to improve content quality, delivery, and marketer adoption.

Responsibilities

  • Build, hire, and grow a high-performing team of software engineers, including senior and principal engineers and, as the organization scales, managers.
  • Own the Generative Marketing & Demand vision, roadmap, and multi-year plan (OP1/OP2) with product, design, science, and marketing partners.
  • Lead the open-source program for the authoring platform, including licensing, community mechanisms, RFCs, contribution standards, release management, security, and maintainer relations.
  • Maintain a clear architectural line between open and private: no customer data in open paths; open core is independent of Amazon systems.
  • Be accountable for outcomes: creative quality, engagement, conversion, content time-to-value, rendering defects, plan-versus-actual send accuracy, and adoption metrics.
  • Partner with applied scientists on content generation, modeling, and productionization of models.
  • Ensure safe AI-generated content with automated checks and compliance (CAN-SPAM, TCPA, GDPR, consent).
  • Drive adoption across multiple internal tenants (Retail, Prime, Prime Video, Music, Alexa, Ads) using existing tools (Figma, Slack, documents, CLI, MCP).
  • Own operational excellence: on-call health, alarming, security reviews, SLOs, peak-event readiness (Prime Day, holidays).
  • Communicate effectively with senior leadership and represent Amazon externally in open-source and email-engineering communities.

Qualifications

  • 10+ years of engineering experience
  • 5+ years of engineering team management experience
  • 10+ years of planning, designing, developing and delivering consumer software experience
  • Experience partnering with product or program management teams
  • Experience managing multiple concurrent programs, projects and development teams in an Agile environment

Skills

Required:Engineering leadershipRoadmap and program managementOpen-source program managementSystem architecture

Benefits

  • Health insurance (medical, dental, vision, prescription) and related coverage
  • 401(k) matching
  • Paid time off and parental leave
  • RSUs and sign-on payments as part of compensation
  • Comprehensive benefits information available at https://amazon.jobs/en/benefits
Last updated Oct 25, 2026. Interested? Apply on the company site.

About Amazon

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