Sr. Program Manager, World Wide Grocery Stores, Private Brand, APAC
Amazon· WWGS PB APAC
JPN, TokyoFull-timePosted yesterday
About the role
Entrepreneurial, data-focused program manager for WWGS Private Brand in APAC (primarily Japan). Leads cross-functional initiatives across WWGS, Core Consumables, Amazon Fresh, Express Mart, Quick Commerce, Food Safety, Legal, Operations and Marketing to grow Private Brand food products in APAC/Japan, aligning with brand strategy and market needs.
Responsibilities
- Drive management and support of cross-functional projects across WWGS, Stores and other teams to drive CX enhancement and fundamental value development
- Own the development, planning, and cross-functional communication of business development schedules
- Collaborate with and influence cross-functional teams and leaders across multiple stakeholders
- Partner closely with various teams to deliver on customer expectations, operating profit, and channel requirements while meeting tight deadlines
- Communicate, represent, and uphold WWGS core values and leadership principles
- Demonstrate bias for action, ownership mentality, and customer obsession in all activities
- Identify opportunities to fill the innovation pipeline through customer insights, market research, and cross-functional collaboration
- Partner with Product Commercialization, R&D, Legal, and Quality Assurance to bring products to market efficiently while managing risk
- Establish and track meaningful metrics to measure product performance and customer satisfaction
- Partner with channels to implement marketing and merchandising tactics
- Conduct weekly, monthly, and quarterly business reviews with data-driven insights and root cause analysis
- Develop and maintain product dashboards with key performance indicators to track progress against goals
- Dive deep into business performance and underlying reasons to inform business decisions
- Understand the critical 4Ps (Product, Price, Placement, Promotion) and work with partner teams to bring products to life effectively for customers
- Make data-informed decisions by leveraging both qualitative and quantitative customer insights
- Collaborate with NA, EU, JP Category Merchant stakeholders across multiple teams on achieving financial plans and category objectives
- Develop risk mitigation strategies including contingency plans, lead-time reductions, and supply chain efficiency
- Develop and execute integrated marketing strategies for Private Brand products across APAC, aligning with WWGS brand guidelines and regional market needs
- Own the end-to-end marketing calendar, coordinating product launches, seasonal campaigns, and promotional activities across multiple channels
- Partner with Creative, Merchandising, and Category teams to develop compelling product positioning, packaging design, and brand storytelling
- Analyze marketing performance metrics to optimize campaign effectiveness and inform investment decisions
- Lead go-to-market planning for new product launches, ensuring cross-functional alignment on messaging, timing, and channel strategy
- Collaborate with Advertising, Social Media, and Content teams to drive brand awareness and customer engagement
- Conduct competitive benchmarking and market analysis to identify whitespace opportunities and refine brand positioning
- Manage marketing budgets with a focus on maximizing ROI while maintaining brand consistency across assets
- Collaboration and influencing cross-functional team and leaders
- Communicate, represent, and uphold WWGS core values and leadership principles
- Demonstrate bias for action, ownership mentality, and customer obsession in all activities
Qualifications
- Bachelor's degree or equivalent
- 5+ years of program or project management experience
- Experience owning program strategy, end-to-end delivery, and communicating results to senior leadership
- Experience using data and metrics to determine and drive improvements
- Experience working cross-functionally with non-tech teams and senior stakeholders
- Both Japanese language capability at native level and English at business level
Skills
Required:Program managementCross-functional leadershipData-driven decision making
Nice to have:Marketing strategy & brand development
Last updated Oct 25, 2026. Interested? Apply on the company site.
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