Content Strategy Lead
Hybrid (New York City, NY)$130k - $170kFull-timePosted 11mo ago
About the role
Lead the development and execution of Firstbase.io's content strategy, from long-form editorial to video and in-person storytelling, building and directing the content team from the ground up.
Responsibilities
- Lead the development of innovative content formats — with a focus on long-form video and written storytelling — that captivate, inspire, and push beyond traditional content marketing
- Build and manage a content calendar, aligning production and release cadences with product launches, business goals, and market trends
- Recruit, manage, and collaborate with world-class creative talent — both in-house and external — to bring bold ideas to life
- Define and track clear performance metrics to measure the reach, quality, and impact of our content across channels and audiences
- Operate with creative rigor and startup scrappiness — from producing polished, cinematic work to fixing small-but-critical details without hesitation
- Work within flexible timelines and budgets, always optimizing for excellence
Qualifications
- Based in New York City, or willing to relocate
- 3+ years of experience leading creative teams at a product company or creative agency
- A proven track record of identifying, recruiting, and working with exceptional creative talent
- Strong project management skills — you keep plans clear, timelines on track, and everyone aligned
- Hands-on experience producing or contributing to high-quality video content, with examples to show
- A rare blend of creative instinct and analytical thinking — you believe the best creative work is born from discipline, perseverance, and a high sense of ownership
- Strong understanding of the startup landscape and how modern companies are structured, operate, and scale
- High level of energy
- Mediocrity is your enemy. You don’t stop until you get to "great." You’re relentless in pursuit of excellence.
- You speak your mind, challenge assumptions, and present ideas clearly — no fear of conflict
Skills
Required:Content strategyVideo productionProject management
Benefits
- Competitive salary & equity: top-of-market pay and generous equity package
- Generous raises & stock refreshers
- Flexible work setup: remote with hybrid option for NYC-based team
- PTO & paid time off (birthdays off, sick days, holidays)
- Gear stipend on day one and every two years
- Health & Wellness stipend
- Learning & development stipend
- Parental leave (fully paid)
- Generous annual bonuses (about 10% first year, 20% multiplier from year two)
- Company gatherings (retreats, leadership planning, co-working days, happy hours)
- Vacation bonus after 3 years of service
- Visa sponsorship for select NYC-based roles
- Accelerated career progression (promoting from within)
Last updated Jul 8, 2026. Interested? Apply on the company site.
About Firstbase.io
Incorporation, compliance, bookkeeping, and taxes – all in one place.
Firstbase helps anyone to build a US business. Start a company, set up banking, payments, and payroll, and manage a business — online, from anywhere.
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