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Head of East Africa

Taptap Send· Markets
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Hybrid (Nairobi), Hybrid (Dubai)Full-timePosted 11mo ago

About the role

Lead and scale Taptap Send’s supply-side partnerships in East Africa, drive user growth, and own profitability targets for the region. Manage end-to-end growth, including customer acquisition, retention, pricing, user research, product quality, customer experience, and team development. Report to the Chief Commercial Officer and build a on-ground growth team.

Responsibilities

  • Establish a vision, strategy, and execution plan for East Africa (launching and scaling sending and receiving markets)
  • Think creatively about driving adoption, improving profitability, and increasing brand awareness
  • Report to the executive leadership team on progress, insights, and needs with a data-driven, test-and-learn mindset
  • Monitor, understand, and interpret growth, operational, and financial metrics to improve execution
  • Build trust-based relationships with diaspora communities and commercial partners in East Africa to strengthen brand awareness and unit economics
  • Collaborate closely with internal stakeholders (Customer Service, Finance, Tech, Legal, Compliance, People Ops, etc.)
  • Own growth tactics across sending countries: customer acquisition and retention, pricing, user research, product quality, and customer experience
  • Recommend product improvements based on market, competitor, and customer insights
  • Lead the team on the ground to execute collaboratively aligned timelines
  • Hire, inspire, develop, and retain top, diverse talent
  • Own team development and coaching

Qualifications

  • Preference for Nairobi, Dubai or London base
  • Ability to travel internationally periodically and ad-hoc to meet banks, regulators, disbursal partners, internal stakeholders and customers
  • Keen interest in understanding the East African diaspora
  • Advanced stakeholder management capability
  • Experience building, developing, managing and leading teams multi-regionally
  • Understanding of the regulatory landscape of East Africa (financial regulation is advantageous)
  • Strong analytical skills and ability to make data-driven decisions
  • 7 to 15 years experience in a fast paced and high growth-environment such as startups, operations, consulting, finance, or similar
  • An acute “own it” mindset, equally obsessed with the experience of individual users as with iterating and optimizing scalable growth tactics and processes

Skills

Required:Growth strategy and executionStakeholder managementData-driven decision making
Last updated Oct 1, 2026. Interested? Apply on the company site.

About Taptap Send

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