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Performance Marketing Manager

Aircall· Marketing
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Hybrid (Seattle, WA)$120k - $150kPermanent Full Time EmployeePosted 7mo ago

About the role

Performance Marketing Manager (North America) develops and executes paid marketing campaigns across various channels in the NA region, collaborating with marketing and sales to optimize campaign performance and drive growth.

Responsibilities

  • Lead the planning and execution of paid marketing campaigns across various channels (Google, Bing, LinkedIn, Meta, Reddit, etc.)
  • Set campaign objectives, target audience, and achieve budget targets
  • Monitor, analyze, and optimize campaign performance using data from tools like Looker, Google Analytics, HubSpot, and Salesforce
  • Make data-driven decisions to optimize campaigns, drive performance, and maximize Return on Ad Spend (ROAS)
  • Stay on top of ad spend and deliver strong ROI while adhering to allocated budgets
  • Own performance reporting from top-of-funnel through lead and pipeline generation, delivering regular readouts to the NA Sales Director, General Manager, and marketing leadership
  • Conduct root cause analysis on performance trends and translate findings into clear, actionable recommendations for senior stakeholders
  • Collaborate with marketing and sales stakeholders to identify opportunities for growth, experimentation, and optimization
  • Manage purchase orders and forward invoices from ad platforms to the finance team accurately and on time, in compliance with internal policies and vendor agreements
  • Stay current on industry trends and best practices across all ad platforms and channels

Qualifications

  • 5+ years experience in performance marketing, digital marketing, or demand generation, with at least 1 year in the B2B software industry
  • Strong analytical skills with the ability to work across raw and structured data sources (Excel, Looker Studio, Google Analytics, etc.) to surface insights and drive decisions
  • Proven ability to communicate performance results and strategic recommendations to senior leadership and cross-functional stakeholders, both verbally and in writing
  • Experience developing high-performing ad content and creative in collaboration with cross-functional teams
  • High attention to detail when working with financial data, performance data, and campaign setup across platforms
  • Strong organizational skills with the ability to manage multiple projects simultaneously
  • Intellectually curious mindset with a desire to seek out opportunities for improvement and optimization

Skills

Required:Paid marketing strategyData analysis

Benefits

  • Medical, dental, and vision insurance is 100% covered
  • 401k plan with company matching
  • Unlimited PTO — take the time you need to come to work feeling great
  • Wellness, internet, and childcare reimbursements
  • Generous parental leave policy
Last updated Jul 1, 2026. Interested? Apply on the company site.
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About Aircall

AI-powered customer conversations made easy

Aircall is more than a business phone—it’s an integrated customer communications and intelligence platform. Achieve more with AI Agents, data-driven insights, and automation.

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