Director of Marketing
Hybrid (Alameda, CA), Hybrid (New York, NY)$180k - $200kfull-timePosted 6mo ago
About the role
Marketing Director responsible for shaping and leading the US marketing strategy for PRIMA, a wireless subretinal implant, including market development, positioning, and multi-year plans across healthcare providers and patients, in preparation for regulatory approval and US market entry.
Responsibilities
- Develop and own the US marketing and launch strategy for PRIMA, including market segmentation, positioning, and a multi-year marketing plan aligned with regulatory milestones and company objectives
- Define the HCP marketing strategy for retina specialists, ophthalmologists, optometrists, and referring clinicians, including messaging, value propositions, and professional education priorities
- Define the patient and caregiver marketing strategy, including disease awareness, patient journey mapping, and partnerships with patient advocacy and low-vision organizations
- Shape Science's US congress and medical education strategy (e.g., AAO, ASRS), ensuring communications remain scientific and non-promotional prior to FDA approval
- Lead market research and competitive intelligence to build deep insight into the US geographic atrophy landscape, customer needs, and referral pathways
- Partner with market access, reimbursement, and commercial leadership on launch readiness, including implanting center strategy and referral network development
- Set the marketing budget, KPIs, and measurement framework; select and direct agency partners and hold them accountable for performance
- Work with the Chief Communications Officer and the regulatory, legal, and medical affairs teams to ensure all communications comply with FDA requirements, including restrictions on pre-approval promotion
Qualifications
- 8+ years of marketing experience in the medical device industry, with progressive responsibility for marketing strategy
- Direct experience launching one or more Class III (PMA) medical devices in the US
- Proven experience developing and leading both HCP and patient (direct-to-consumer) marketing programs
- Strong working knowledge of US medical device promotional regulations, including FDA restrictions on pre-approval promotion
- Demonstrated ability to turn market insight into strategy and to influence senior leadership and cross-functional partners
- Excellent written and verbal communication skills; Bachelor's degree in Marketing, Business, Communications, Life Sciences, or related field (or equivalent professional experience)
Skills
Required:Marketing strategyHCP marketingPatient marketing / DTCRegulatory compliance (FDA)
Benefits
- Competitive salary and equity
- Medical, dental, vision, and life insurance
- Flexible vacation and company-paid holidays
- Healthy meals and snacks provided for non-remote employees
- Paid parental, jury duty, bereavement, family care, and medical leave
- Dependent Care Flexible Spending Account, subsidized by Science
- Flexible Spending Account
- 401(k)
Last updated Oct 23, 2026. Interested? Apply on the company site.
About Science Corporation
Transcend the limits of biology
Science Corporation is a clinical-stage medical technology company.
medical technologybrain-computer interfaceneural interfacesvision restorationneurotechnology
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