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Director of Marketing

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Hybrid (Alameda, CA), Hybrid (New York, NY)$180k - $200kfull-timePosted 6mo ago

About the role

Marketing Director responsible for shaping and leading the US marketing strategy for PRIMA, a wireless subretinal implant, including market development, positioning, and multi-year plans across healthcare providers and patients, in preparation for regulatory approval and US market entry.

Responsibilities

  • Develop and own the US marketing and launch strategy for PRIMA, including market segmentation, positioning, and a multi-year marketing plan aligned with regulatory milestones and company objectives
  • Define the HCP marketing strategy for retina specialists, ophthalmologists, optometrists, and referring clinicians, including messaging, value propositions, and professional education priorities
  • Define the patient and caregiver marketing strategy, including disease awareness, patient journey mapping, and partnerships with patient advocacy and low-vision organizations
  • Shape Science's US congress and medical education strategy (e.g., AAO, ASRS), ensuring communications remain scientific and non-promotional prior to FDA approval
  • Lead market research and competitive intelligence to build deep insight into the US geographic atrophy landscape, customer needs, and referral pathways
  • Partner with market access, reimbursement, and commercial leadership on launch readiness, including implanting center strategy and referral network development
  • Set the marketing budget, KPIs, and measurement framework; select and direct agency partners and hold them accountable for performance
  • Work with the Chief Communications Officer and the regulatory, legal, and medical affairs teams to ensure all communications comply with FDA requirements, including restrictions on pre-approval promotion

Qualifications

  • 8+ years of marketing experience in the medical device industry, with progressive responsibility for marketing strategy
  • Direct experience launching one or more Class III (PMA) medical devices in the US
  • Proven experience developing and leading both HCP and patient (direct-to-consumer) marketing programs
  • Strong working knowledge of US medical device promotional regulations, including FDA restrictions on pre-approval promotion
  • Demonstrated ability to turn market insight into strategy and to influence senior leadership and cross-functional partners
  • Excellent written and verbal communication skills; Bachelor's degree in Marketing, Business, Communications, Life Sciences, or related field (or equivalent professional experience)

Skills

Required:Marketing strategyHCP marketingPatient marketing / DTCRegulatory compliance (FDA)

Benefits

  • Competitive salary and equity
  • Medical, dental, vision, and life insurance
  • Flexible vacation and company-paid holidays
  • Healthy meals and snacks provided for non-remote employees
  • Paid parental, jury duty, bereavement, family care, and medical leave
  • Dependent Care Flexible Spending Account, subsidized by Science
  • Flexible Spending Account
  • 401(k)
Last updated Oct 23, 2026. Interested? Apply on the company site.
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About Science Corporation

Transcend the limits of biology

Science Corporation is a clinical-stage medical technology company.

medical technologybrain-computer interfaceneural interfacesvision restorationneurotechnology

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