Channel Lead
MrBeast· Operations
Hybrid (Greenville, NC)full-timePosted 5mo ago
About the role
Lead the vision, voice, and execution for behind-the-scenes storytelling for MrBeast’s channels, building and leading a hands-on team to uncover genuine moments and craft them into compelling narratives across main and BTS content, with a strong YouTube-focused mindset.
Responsibilities
- Lead the vision, tone, and publishing cadence for the MrBeast2 channel – defining what stories get told, how they’re told, and why they matter.
- Partner closely with the main-channel production leads to identify compelling arcs during shoots and post-production.
- Ensure BTS content supports the broader MrBeast ecosystem: main channel, social channels, and brand partnerships.
- Use YouTube and social analytics to identify formats or story types that drive engagement and iterate quickly based on performance.
- Collaborate with content leadership to maintain a clear identity and purpose for the channel.
- Experiment with new formats (vlog, docu-style, mini-series, personality-driven shorts) to expand audience experience.
- Build and maintain organizational systems for footage management, post workflows, and publishing calendars.
- Serve as the connective tissue between creative chaos and polished storytelling by turning spontaneous moments into clear, entertaining narratives.
Qualifications
- 7–10+ years in YouTube or content production, ideally with hands-on experience as a creator or working directly with creators.
- Proven success leading small, high-output creative teams in fast-moving, creator-driven environments.
- Deep understanding of YouTube storytelling – pacing, title/thumbnail, and narrative rhythm impact on retention and growth.
- Strong editorial instinct to identify authentic, funny, or emotionally real content and shape it into watchable form.
- Ability to think both creatively and analytically, understanding pacing and supporting data.
- Ability to synthesize chaos into clarity while managing shifting priorities and personalities.
- Excellent communication and people-management skills to partner with creative leadership and advocate for the team’s needs.
- Curiosity, humility, and high creative standards.
- Ability to work onsite in Greenville, NC (relocation support provided)
Skills
Required:YouTube storytellingTeam leadershipeditorial instinctanalytics
Benefits
- Competitive Salary
- Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
- Company contributions to employee Health Savings Accounts (HSA)
- 401k Plan with Safe Harbor company-matching
- Flexible vacation policy and paid company holidays
- Company-provided technology package
- Relocation assistance where applicable, including travel and company-provided housing for the first 90 days
Last updated Jul 11, 2026. Interested? Apply on the company site.
About MrBeast
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YouTubecontent creationviral marketingbrand partnershipsgamingproductionpost production
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