← All roles

Channel Lead

MrBeast· Operations
Apply on company site
Hybrid (Greenville, NC)full-timePosted 5mo ago

About the role

Lead the vision, voice, and execution for behind-the-scenes storytelling for MrBeast’s channels, building and leading a hands-on team to uncover genuine moments and craft them into compelling narratives across main and BTS content, with a strong YouTube-focused mindset.

Responsibilities

  • Lead the vision, tone, and publishing cadence for the MrBeast2 channel – defining what stories get told, how they’re told, and why they matter.
  • Partner closely with the main-channel production leads to identify compelling arcs during shoots and post-production.
  • Ensure BTS content supports the broader MrBeast ecosystem: main channel, social channels, and brand partnerships.
  • Use YouTube and social analytics to identify formats or story types that drive engagement and iterate quickly based on performance.
  • Collaborate with content leadership to maintain a clear identity and purpose for the channel.
  • Experiment with new formats (vlog, docu-style, mini-series, personality-driven shorts) to expand audience experience.
  • Build and maintain organizational systems for footage management, post workflows, and publishing calendars.
  • Serve as the connective tissue between creative chaos and polished storytelling by turning spontaneous moments into clear, entertaining narratives.

Qualifications

  • 7–10+ years in YouTube or content production, ideally with hands-on experience as a creator or working directly with creators.
  • Proven success leading small, high-output creative teams in fast-moving, creator-driven environments.
  • Deep understanding of YouTube storytelling – pacing, title/thumbnail, and narrative rhythm impact on retention and growth.
  • Strong editorial instinct to identify authentic, funny, or emotionally real content and shape it into watchable form.
  • Ability to think both creatively and analytically, understanding pacing and supporting data.
  • Ability to synthesize chaos into clarity while managing shifting priorities and personalities.
  • Excellent communication and people-management skills to partner with creative leadership and advocate for the team’s needs.
  • Curiosity, humility, and high creative standards.
  • Ability to work onsite in Greenville, NC (relocation support provided)

Skills

Required:YouTube storytellingTeam leadershipeditorial instinctanalytics

Benefits

  • Competitive Salary
  • Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
  • Company contributions to employee Health Savings Accounts (HSA)
  • 401k Plan with Safe Harbor company-matching
  • Flexible vacation policy and paid company holidays
  • Company-provided technology package
  • Relocation assistance where applicable, including travel and company-provided housing for the first 90 days
Last updated Jul 11, 2026. Interested? Apply on the company site.

About MrBeast

We do the impossible.

Work for the biggest YouTube channel in the world. Apply now!

YouTubecontent creationviral marketingbrand partnershipsgamingproductionpost production

More open roles at MrBeast