Product Marketing Manager
San Francisco, CA$170k - $215kFull-timePosted 4mo ago
About the role
Founding Product Marketing Manager to lead self-service PLG and sales-led enterprise GTM motions for Reducto. Oversee messaging, ICP development, campaigns, content, and enablement to drive signups, product usage, and enterprise expansion.
Responsibilities
- Own the product marketing function and lay the foundation for scaling our GTM team.
- Drive GTM campaigns and product launches, coordinating across product, design, growth, and sales to drive awareness and self-service adoption.
- Craft messaging and positioning for Reducto products that resonates with technical and enterprise buyer personas.
- Partner with product and growth to optimize the self-serve funnel, from activation through expansion.
- Develop ICP and persona intelligence, mapping buyer journeys for self-service and enterprise customers.
- Create technical marketing content (web, blog, video, social) to fuel campaigns and demand generation.
- Work with GTM ops to measure impact on the sales & marketing funnel and improve conversion rates at each stage.
- Support sales enablement with pitch decks, customer stories, competitive intelligence, and objection handling.
Qualifications
- 5+ years of experience in product marketing.
- Hold yourself to a high bar for quality and precision.
- Experience solving complex problems and building from first principles.
- Ability to use AI thoughtfully to amplify output.
- Ability to operate in fast-changing, high-growth environments.
- Collaborate effectively across technical and non-technical teams.
- Take full ownership from strategy through execution.
Skills
Required:Product MarketingCampaign ManagementMessaging & PositioningICP & Persona DevelopmentContent Creation (web/blog/video/social)
Benefits
- Unlimited PTO
- Daily Lunch
- Commuter Reimbursement
- Comprehensive Insurance (medical, dental, vision)
- Health and Wellness Budget up to $150/month
- Parental Leave with flexible scheduling
Last updated Oct 16, 2026. Interested? Apply on the company site.

About Reducto
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