Senior Product Manager
Hybrid (Greater Los Angeles), Remote$100k - $150kFull-Time PermanentPosted 4mo ago
About the role
Senior Product Manager responsible for video and ads product strategy, delivery, and stakeholder management for a hybrid role based in Greater Los Angeles, with on-site presence at client offices at least 3 days a week.
Responsibilities
- Own the operational health of the video and ads backlogs: grooming, ticket hygiene, user stories, sprint tracking, and release readiness across two squads.
- Lead coordination across a vendor ecosystem that includes the video player, encoding/pipeline, video analytics and observability, casting and cross-device continuity, and ad insertion partners — including holding vendors accountable to commitments and evaluating technical tradeoffs.
- Translate product direction into well-scoped product spec docs and ensure they stay accurate as work evolves.
- Own release tracking and delivery reporting, proactively surfacing risks and blockers before they become misses.
- Serve as the connective tissue between platform teams, engineering, QA, design, and external partners on a daily basis.
- Drive roadmap and strategy conversations across Video and Ads — leading opportunity identification, initiative sizing, and prioritization decisions.
- Partner with the Ads Product Director to develop and maintain the ads roadmap; help shape what goes on it, not just execute what's there.
- Identify new product opportunities across streaming and monetization — bring structured thinking to early-stage ideas and develop them into business cases.
- Stay close to industry trends in streaming media, programmatic advertising, and emerging platforms; bring relevant signals back to the team and influence direction.
- Build and own direct relationships with client stakeholders across product, engineering, ad ops, and business teams.
- Lead the development of user-facing features — gather requirements, synthesize feedback, define success metrics.
- Drive new initiative discovery — interviews, use-case development, competitive research — as the team explores new product surface areas.
- Own product areas end-to-end: from problem definition through launch.
Qualifications
- 5+ years of product management experience on a digital product team.
- Strong understanding of video streaming technologies, content delivery networks (CDNs), encoding, playback optimization, and digital video advertising.
- Sharp product instincts: you lead roadmap conversations, spot what's missing, and push back when something isn't right.
- Proven experience coordinating with external technical vendors or partners; comfortable holding people to commitments.
- Clear, precise written communication — your tickets, PRDs, and updates don't require follow-up questions.
- Track record of taking products from concept to launch.
- Curiosity about the business, not just the backlog — you want to understand why things are being built, not just what.
Skills
Required:Product managementVideo streaming technologiesVendor/partner coordination
Benefits
- Agentic Delivery: Our people work in a modern way to deliver client outcomes.
- An inclusive and safe environment: We’re truly committed to building a culture where you are celebrated and everyone feels welcome and safe.
- AI & Strategic Upskilling: Accelerate your professional growth with generous training budgets and mentorship, with a specific focus on Agentic AI expertise and the critical human skills required for the future of work.
- Generous vacation policy: flexible personal time off (PTO).
- Customizable benefits: Extend health and dental plan customization.
- Flexible work arrangements: remote, in-office, or hybrid.
Last updated Oct 21, 2026. Interested? Apply on the company site.
About Apply Digital
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Apply Digital connects strategy to execution for global brands like Coca-Cola and Kraft Heinz to deliver business impact and customer value.
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