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Market Activation Lead, Birmingham

Neko Health· Marketing
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Hybrid (Birmingham)Full-timePosted 4mo ago

About the role

Role focused on local growth and activation strategy for the Birmingham location, acting as the face of the brand locally and building relationships with members, influencers, partners, and the wider community to support Neko’s B2C and B2B objectives.

Responsibilities

  • Establish Neko as a highly visible and trusted presence in Birmingham through strong local awareness and community engagement
  • Build and maintain a high-quality network of local influencers, partners, and community stakeholders to drive ongoing word-of-mouth and referrals
  • Deliver a consistent pipeline of bookings by leading local growth initiatives and optimising conversion from awareness to appointment
  • Launch and run a calendar of B2C events, activations, and partnerships that keep the clinic top of mind locally and drive member bookings
  • Support the B2B UK Lead in B2B events, activations, and partnerships to drive B2B awareness and deal pipeline
  • Develop strong internal ways of working with clinical, operations, and marketing teams to ensure alignment and execution excellence
  • Establish clear reporting and insight into local performance, including bookings, retention, and community engagement metrics
  • Build a recognisable local brand presence that drives both trust and demand within the Birmingham market
  • Create the playbook for city activation that will be used across Neko’s global rollout

Qualifications

  • 3-5+ years’ experience in community management, marketing, events, and/or partnerships
  • Strong existing network within the Birmingham community, including influencers, local partners, and key stakeholders
  • Experience managing multiple stakeholders and projects simultaneously
  • Commercially minded with strong organizational skills
  • Passion for startups and community-building and comfortable working in a fast-paced environment
  • Excellent written and verbal communication skills

Skills

Required:Community managementEvent planning and activationStakeholder managementCommunication
Last updated Oct 23, 2026. Interested? Apply on the company site.
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