Sales Dev AI Program Manager
About the role
The Sales Dev AI Programs Team works directly with Databricks' Sales Development and Sales leadership to architect the world's elite top-of-funnel engine, empowering every xDR and AE with the prospecting tools and programs to convert market potential into predictable revenue. This role owns outcomes, measurement, governance, enablement, content strategy, and change management for an AI-first prospecting program across the go-to-market organization, including design of operating mechanisms, executive cadences, and sequence governance.
Responsibilities
- Own the Programs pillar for one of our four BUs, including outcomes & inspection, metric design, measurement & reporting, governance, benchmarking, enablement, content strategy, and change management.
- Co-run executive cadences and risk oversight: deliver regular updates to leadership on program health, pipeline pacing, and adoption, and surface risks early.
- Drive prioritization and alignment: run regular cadences with Sales Dev and Sales leaders to get feedback, prioritize and operate programs (SPIFs, contests, reporting reviews).
- Own reporting and inspection: build the data foundation and executive- and field-facing reporting that explains what works and what doesn't across sequences, tactics, and segments.
- Own sequence governance: standardize and audit Outreach sequences (AI and legacy) with central design plus a monthly efficacy review.
- Build community and adoption: turn passive users into advocates (AI Prospecting Council, advisory boards, personifying the agents, meeting users where they work) and drive field alignment, readiness, and adoption.
- Co-own field experience, and alignment with AI Ops, and partner across Sales Ops, Strategy Ops, Marketing Ops, Enablement, GTM Analytics, and IT.
- Be a force multiplier: bring fresh thinking to old problems, build AI-powered toolkits that scale, and raise the technical bar for the whole team.
Qualifications
- AI fluency is non-negotiable.
- Strong preference for a 'built something where there wasn't anything' background (program or GTM strategy at hyper-growth, sales development/program ownership, chief of staff at growth startup, or consultants with operational experience).
- Exceptional attention to detail & data-integrity instinct.
- Program ownership orientation.
- Strategic mind for high-volume prospecting.
- Comfort with ambiguity.
- Strong technical depth including SQL, comfort with Databricks SQL, Genie, custom agents, and willingness to learn fast.
- Get it done attitude with ability to architect program strategy and operationalize it with high attention to detail.
- Collaborative with honesty, integrity, and sound judgment; able to document and teach what you build.
- Excellent spoken and written communication; comfortable presenting to leaders; produces leader-ready decks and quantitative business cases.
Skills
About Databricks
Leading Data and AI Platform for Enterprises
Databricks offers a unified platform for data, analytics and AI. Build better AI with a data-centric approach. Simplify ETL, data warehousing, governance and AI on the Data Intelligence Platform.
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