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Growth Manager Africa

Taptap Send· Markets
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New YorkFull-timePosted 3mo ago

About the role

Growth-focused role to drive Taptap Send (TTS) expansion across US–Africa corridors, with emphasis on African diaspora communities in the United States. Combines sales, marketing, partnerships, and data-driven experimentation to acquire and retain customers, while collaborating with Product, Ops, and CS teams.

Responsibilities

  • Build trust-based relationships with African diaspora communities through in-person and online communications
  • Conduct customer research with transfer senders on a regular basis across priority corridors
  • Initiate, negotiate and build partnerships with community associations and organizations representing African diaspora groups
  • Set up offline and online advertising campaigns tailored to specific country communities
  • Source and lead community ambassadors, champions and influencers across African diaspora networks
  • Manage agencies for Paid, Creatives, and Events
  • Manage customers' CRM, segmented by corridor and community
  • Optimize Operations with help from Product, Ops, Eng and Support teams
  • Deep dive into customer pain points by corridor and work with the different teams as well as the Africa Corridor Lead to solve them
  • Travel across US states to connect with and better understand African diaspora communities and grow our customer base
  • Dedicate part of your time to call customers and respond to messages/comments across our owned media channels
  • Work with the Head of Africa to outline the growth plan for each market, including the growth strategy, monthly budget, targets, CAC, and CRM campaigns

Qualifications

  • Based in New York or New Jersey
  • 4–5 years of experience in a high-growth environment such as startups, marketing, or fintechs
  • Exceptional knowledge and networks among African diaspora communities across the US, with depth in at least 2–3 key corridors (e.g. Nigeria, Ghana, Kenya, Ethiopia)
  • Strong business development/sales/marketing/analytical background
  • Experience with organic and inorganic marketing activities
  • Having contacts with African influencers and celebrities in the US is a plus
  • Strong interpersonal and communication skills, with the ability to engage authentically across diverse African communities
  • Passion for working with and for migrant communities
  • Resourceful with the ability to get things done — doing "more" with "less"
  • Fluency in English; proficiency in African languages is a strong plus

Skills

Required:Relationship building with diaspora communitiesCustomer researchPartnership developmentCampaign managementCRM managementTeam coordinationData-driven analysisCommunication
Last updated Oct 1, 2026. Interested? Apply on the company site.

About Taptap Send

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