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Senior Product Manager, Ads - Shopping Catalogs

Reddit· Ads Product & Engineering
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Remote$190.8k - $267.1kFull-timePosted 2mo ago

About the role

Senior Product Manager responsible for Catalogs and Applied Product Knowledge Graph (PKG) within Reddit's Shopping/Ads platform. Own end-to-end strategy and execution to evolve the Catalogs platform, reduce onboarding friction, enable AI-driven catalog enrichment, and connect paid and organic shopping surfaces.

Responsibilities

  • Cut advertiser onboarding friction and prepare for the next phase of Shopping @ Reddit. Move catalog onboarding from days to hours through better error handling, automated feed-issue resolution, productID/item-group-ID matching improvements, and (longer-term) URL-to-catalog automation. Stand up the foundations of a Reddit Merchant Center.
  • Ship the next phase of catalog innovation. Drive LLM-based catalog enrichment (fill missing attributes, improve descriptions, derive gender/age/category), catalog-driven ad overlays ("Popular with Redditors", "Top Pick", price/promo), and Catalog Insights that show advertisers how their products perform organically and paid on Reddit. Help advertisers with catalog diagnostics to improve performance on ads and organic offerings.
  • Own the Catalogs & Applied PKG vision. Define the 1–3 year strategy that turns Catalogs into a platform - the spine connecting Reddit's paid and organic Shopping surfaces
  • Unlock new advertiser demand through catalog capabilities. Land Limitless Catalogs (20M+ product catalogs for large retailers and marketplaces), regional metadata for global clients, and the Shopify integration that expands SMB Shopping on Reddit.
  • Build the Universal Catalog and Applied PKG. Collaborate with content understanding teams to connect ad catalogs to the Product Knowledge Graph and organic product mentions on Reddit.
  • Be the Shopping platform voice across Reddit. Represent Catalogs and Applied PKG in Shopping leadership reviews and exec readouts.

Qualifications

  • 5+ years of Product Management experience. At least 3 years in AdTech, retail media, marketplaces, or shopping/e-commerce platforms.
  • Experience with product knowledge graphs, product entity resolution, or product taxonomies at scale. An understanding of how digital shopping works across either organic or paid products.
  • AI fluency. Comfortable with creating scalable agentic workflows, using AI for data analysis, task automation and more. Evidence of building AI products - either at work or as hobby.
  • 0-1 instincts paired with execution rigor. You can scope an MVP, ship it, and then operate it. You've done both - built net-new and improved a running production system.
  • Cross-functional leadership. You've delivered initiatives that span 3+ engineering teams plus PMM, Sales, and Ops. You communicate effectively with executives and earn trust with senior engineers.
  • Bias to action. Comfortable making decisions with imperfect information, making reasonable risk/reward tradeoffs, and recovering fast when wrong.

Skills

Required:Product ManagementAI fluencycross-functional leadership

Benefits

  • 100% remote opportunity
  • Competitive salary and equity options
  • Comprehensive health benefits (medical, dental, vision) & workplace perks (home office setup stipend)
  • Generous 401k matching
  • Flexible vacation policy
  • Paid parental leave (4+ months)
  • Family planning support
  • Paid volunteer time off
Last updated Oct 7, 2026. Interested? Apply on the company site.
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