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Head of Product (f/m/d)

Plancraft (Handwerker Software)· Product
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Hybrid (Remote (within Germany)), Hybrid (Hamburg (hybrid))€115k - €140kFull-timePosted 2mo ago

About the role

Lead the Product Management and UX function to shape and scale an AI-first product for trades across Europe, turning strategy into execution, and building a trustworthy, outcome-driven product organization.

Responsibilities

  • Make AI the product, not a feature. Define where AI can fundamentally change how tradespeople run their businesses and translate those opportunities into coherent product experiences across our platform.
  • Set the bar for trustworthy AI products. Own how we approach AI quality, reliability, evaluation, and decision boundaries — ensuring customers can confidently rely on the capabilities we put into their hands.
  • Turn strategy into focus. Translate company strategy into a prioritised product portfolio and clear team outcomes, driving prioritisation and trade-off decisions across markets, platform, and AI.
  • Lead Product Management and UX as one function. Directly lead around nine PMs and designers, raise the bar on product thinking, develop their capabilities, and strengthen ownership across the organisation.
  • Build outcome-oriented product teams. Continue the shift from domains and output towards teams that own customer problems and outcomes, stay close to real tradespeople through discovery, data, and experimentation, and have the autonomy to act on what they learn.
  • Build for Europe. Scale the product across markets, balancing shared foundations with the customer and market needs that genuinely differ.
  • Create a product organisation that moves with clarity. Establish a pragmatic operating model, clear decision-making rhythms, and strong interfaces across Product, Engineering, Design, and GTM — with product and customer outcomes as the measure of success and commercial outcomes co-owned with GTM.

Qualifications

  • You've led product in high-growth B2B SaaS on a similar level, with PMs — and ideally UX/design — reporting to you.
  • You've built (AI) products where the intelligence is the value — not internal productivity tooling or a bolt-on feature. You know how designing on top of probabilistic, fast-moving models changes discovery, UX, iteration, reliability, and the economics of the product.
  • You've built and scaled software products across multiple international markets, and understand how product strategy, customer needs, and execution change as the business expands.
  • You turn strategy into execution. You have a strong bias to ship, make the necessary trade-offs, and own them.
  • You've moved teams from output to outcomes and led them through meaningful organisational and product change.
  • You lead directly and pragmatically — adding structure where it helps and removing it where it doesn't.
  • You're fluent in English (C1/C2); German is a real plus. You're based in Germany and can spend around minimum a week per month with the team in Hamburg (which can also be split across the month).

Skills

Required:AI product managementLeadership of PMs and UX designersProduct strategy and execution

Benefits

  • 4 major team event weeks per year
  • 1,500€/year personal learning budget
  • 2 paid days of educational leave
  • 30 vacation days per year + Dec 24th off
  • Urban Sports Club membership subsidy
  • Internal sport meetups
  • JobRad leasing and discounted public transport options
  • Hamburg office access with flexible onsite/remote options
  • Open to working remotely or abroad up to 2 months
Last updated Oct 7, 2026. Interested? Apply on the company site.

About Plancraft (Handwerker Software)

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