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Senior Media Planner, Strategy & Insights

Polymarket· Growth
Apply on company site
New York$210k - $240kFull-timePosted 2mo ago

About the role

Senior leadership role owning the media plan, forecasting, measurement, and reconciliation to drive accountable media spend and performance for Polymarket.

Responsibilities

  • Build the media plan across channels, categories, and geographies with defensible recommendations and clear tradeoffs
  • Own the forecasting layer covering spend, volume, acquisition cost, payback, and seasonality; maintain scenario models
  • Pace spend against allocations and surface drift in channel/geography mix
  • Lead the measurement approach across mix modeling, incrementality testing, and geographic experiments; synthesize outputs into a single defensible view
  • Reconcile media spend with invoices, agency billing, finance ledger; own accruals, credits, make-goods, and discrepancy resolution
  • Identify edge in auction dynamics, underpriced inventory, seasonality patterns, and recommend in-flight reallocation with evidence
  • Build the reporting and analytics layer, dashboards, metric definitions, and a single source of truth for finance and leadership

Qualifications

  • 6+ years in media planning, marketing analytics, or growth strategy with real ownership of plans and numbers
  • Deep fluency across paid channels including search, social, programmatic, video, audio, and offline
  • Strong quantitative foundation in forecasting and scenario modeling; strong SQL and BI tooling
  • Hands-on experience with mix modeling, incrementality testing, and geographic experiments
  • Financial rigor with reconciliation, accruals, and monthly close with finance
  • Ability to compress complex analyses into a one-page executive-ready recommendation
  • Comfort challenging pace and ensuring corrective action without prompting
  • Background (Plus) in trading, fintech, or event-driven demand businesses (preferred)
  • Experience building in-house mix modeling or managing measurement vendors (preferred)
  • Technical range in Python or R or building analysis infrastructure (preferred)
  • Direct ownership of or meaningful contribution to a marketing P&L (preferred)

Skills

Required:Media planningForecasting & scenario modelingSQLBI toolingMix modeling & incrementalityGeographic experiments
Nice to have:P&L ownershipPython/R

Benefits

  • Competitive salary & equity
  • Unlimited PTO
  • Full Health, Vision, & Dental coverage
  • 401k match
  • Hardware setup: new MacBook Pro, big display, & accessories
Last updated Sep 27, 2026. Interested? Apply on the company site.

About Polymarket

Polymarket | The World's Largest Prediction Market™

Polymarket is the world's largest prediction market, allowing you to stay informed and profit from your knowledge by trading on future events across various topics.

BTC Up or DownBitcoinEconomyEsportsGeopoliticsMarketsPrediction MarketSoccer

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