Senior Media Planner, Strategy & Insights
Polymarket· Growth
New York$210k - $240kFull-timePosted 2mo ago
About the role
Senior leadership role owning the media plan, forecasting, measurement, and reconciliation to drive accountable media spend and performance for Polymarket.
Responsibilities
- Build the media plan across channels, categories, and geographies with defensible recommendations and clear tradeoffs
- Own the forecasting layer covering spend, volume, acquisition cost, payback, and seasonality; maintain scenario models
- Pace spend against allocations and surface drift in channel/geography mix
- Lead the measurement approach across mix modeling, incrementality testing, and geographic experiments; synthesize outputs into a single defensible view
- Reconcile media spend with invoices, agency billing, finance ledger; own accruals, credits, make-goods, and discrepancy resolution
- Identify edge in auction dynamics, underpriced inventory, seasonality patterns, and recommend in-flight reallocation with evidence
- Build the reporting and analytics layer, dashboards, metric definitions, and a single source of truth for finance and leadership
Qualifications
- 6+ years in media planning, marketing analytics, or growth strategy with real ownership of plans and numbers
- Deep fluency across paid channels including search, social, programmatic, video, audio, and offline
- Strong quantitative foundation in forecasting and scenario modeling; strong SQL and BI tooling
- Hands-on experience with mix modeling, incrementality testing, and geographic experiments
- Financial rigor with reconciliation, accruals, and monthly close with finance
- Ability to compress complex analyses into a one-page executive-ready recommendation
- Comfort challenging pace and ensuring corrective action without prompting
- Background (Plus) in trading, fintech, or event-driven demand businesses (preferred)
- Experience building in-house mix modeling or managing measurement vendors (preferred)
- Technical range in Python or R or building analysis infrastructure (preferred)
- Direct ownership of or meaningful contribution to a marketing P&L (preferred)
Skills
Required:Media planningForecasting & scenario modelingSQLBI toolingMix modeling & incrementalityGeographic experiments
Nice to have:P&L ownershipPython/R
Benefits
- Competitive salary & equity
- Unlimited PTO
- Full Health, Vision, & Dental coverage
- 401k match
- Hardware setup: new MacBook Pro, big display, & accessories
Last updated Sep 27, 2026. Interested? Apply on the company site.
About Polymarket
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