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ABM Regional Manager, AMER

Elastic· Strategic Enterprise Growth
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Remote$106.9k - $169.1kfull-timePosted 2mo ago

About the role

Strategic Account-Based Marketing leader focused on designing and scaling ABM programs across priority accounts in the Americas, aligned with sales, customer success, and product marketing to drive engagement, pipeline, and enterprise adoption of Elastic's AI-powered search platform.

Responsibilities

  • Design and implement 1:1 ABM programs aligned to target accounts and buying groups
  • Lead account-level planning sessions with sales teams to define account priorities, business outcomes, and campaign timelines
  • Personalize messaging and value propositions around critical use cases — cybersecurity, search, AI/ML, and observability — across channels to influence enterprise buying committees
  • Develop integrated ABM plans using a mix of tactics including content syndication, paid media, executive briefings, virtual roundtables, and direct mail
  • Partner closely with global campaigns, regional and partner marketing, and product marketing to align ABM efforts with broader go-to-market plays
  • Tailor programs to reflect the technical sophistication of buyers in hi-tech and enterprise environments
  • Architect and implement end-to-end delivery of ABM campaigns, from strategy and planning through execution, optimization, and measurement
  • Build account-focused and event landing pages using our marketing stack, personalized to target audiences and business priorities while maintaining brand guidelines
  • Draft account-specific messaging that resonates with CIOs, CISOs, engineering leaders, developers and IT decision-makers
  • Develop paid media strategy for assigned accounts, partnering with internal teams and agencies to activate campaigns across Demandbase, LinkedIn, and other digital channels
  • Collaborate with creative, content, and external agencies to deliver high-quality ABM assets and engagement experiences
  • Localize and adapt global plays to meet account needs while maintaining message consistency
  • Own campaign budgets, timelines, and execution
  • Define ABM metrics including account engagement, pipeline influence, velocity improvements, and ROI
  • Provide regular performance reporting to team members and sales leadership
  • Use insights to continuously refine ABM programs for greater efficiency and scalability
  • Support the evolution of ABM playbooks, strategy, and execution tactics
  • Coordinate event logistics and experiences for ABM programs (in-person, virtual, hybrid)
  • Maintain up-to-date ABM dashboards, campaign trackers, and internal documentation
  • Bring creative ideas to drive engagement and innovation within the enterprise and hi-tech market

Qualifications

  • 5–6 years of experience in B2B marketing, with at least 2 years in an ABM or strategic field marketing role
  • Experience crafting and delivering successful ABM programs targeting enterprise or commercial accounts
  • Experience marketing technical or hi-tech products to sophisticated buyers, including IT, engineering, and security personas
  • Strong ability to partner with sales leaders and translate technical value propositions into targeted marketing strategies
  • Confident in driving multi-channel campaigns and executive-level engagement programs
  • Experience with ABM platforms (e.g., Demandbase, 6sense, Userled), Salesforce, and marketing automation tools like Marketo

Skills

Required:ABM strategy and executionCampaign managementcross-functional collaboration
Nice to have:Paid media & channels

Benefits

  • Stock program eligibility
  • Company-matched 401k with dollar-for-dollar matching up to 6%
  • Health coverage for you and your family in many locations
  • Flexible locations and schedules for many roles
  • Generous vacation days
  • Volunteer donation matching up to $2000
  • Up to 40 hours per year for volunteer projects
  • Parental leave (minimum 16 weeks)
  • Inclusive, diverse, and equitable workplace commitment
Last updated Aug 27, 2026. Interested? Apply on the company site.
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About Elastic

The open source platform that powers search, observability, security, and more ...

Power insights and outcomes with The Elastic Search AI Platform. See into your data and find answers that matter with enterprise solutions designed to help you accelerate time to insight.

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