Director of Marketing
Mytra· Marketing
Brisbane, CA$245k - $275kfull-timePosted 2mo ago
About the role
Director of Marketing at Mytra responsible for building and leading the marketing function during a period of significant commercial growth, with hands-on execution and eventual team leadership, aligning brand, demand generation, and talent marketing to drive enterprise pipeline and attract top talent.
Responsibilities
- Own Mytra's marketing function end to end. Set the strategy, own the budget, and define how marketing supports commercial growth and talent attraction. Build it hands-on today and scale it into a high-performing team over time, including org design and hiring as the function grows
- Define and steward Mytra's brand voice, visual identity, and messaging system across all external channels. Shape company and product positioning through a strategic narrative that differentiates Mytra and translates complex robotics and software capabilities into clear value for both technical and non-technical audiences, including vertical-specific positioning and campaign strategies tailored to the distinct buying dynamics of each industry vertical in our ICP
- Build and run the content and editorial engine spanning thought leadership, technical content, customer stories, and product announcements. Own media relations, social presence, and executive visibility initiatives that position Mytra as the authoritative voice in industrial automation and Physical AI
- Stand up and ramp Mytra's demand generation engine from the ground up. Build the pipeline marketing motion that drives and accelerates enterprise pipeline in close partnership with Sales, spanning campaigns, channel strategy, account-based targeting, lead lifecycle, and measurement
- Build and own a metrics-driven funnel, from leading indicators (engagement, discovery calls, pipeline creation) to output metrics (conversion, velocity, source performance), so we can see how our GTM is performing and make both tactical and strategic adjustments as we go
- Partner with Sales and Product to develop sales enablement materials, customer stories, and launch assets that support active commercial deals and accelerate pipeline progression. Extend that partnership across the full customer journey - from new-logo acquisition through expansion and upsell - to help shorten time-to-expansion and grow existing accounts into larger books of business
- Own Mytra's employer brand and talent marketing, developing the narrative and assets that attract world-class engineers, operators, and builders
- Manage external agencies, freelancers, and creative partners. Know when to build in-house and when to bring in a specialist to amplify quality and execution speed
Qualifications
- 10+ years of experience across brand, content, or integrated marketing, with direct experience building or scaling a demand generation and pipeline marketing motion, ideally in enterprise-B2B, deep tech, software, or industrial hardware
- Metrics-driven with a track record of instrumenting a marketing/demand-gen funnel to diagnose performance and adjust in real time
- Experience marketing across the full customer lifecycle, including post-sale expansion and upsell
- Comfortable as a player-coach, building the function hands-on as an IC today and hiring, developing, and leading a team as it scales
- Strong editorial judgment and writing ability, translating complex technical capabilities into clear narratives for both technical and non-technical audiences
- Owned a marketing budget and managed external agencies, freelancers, or consultants to optimize vendor relationships
- Sharp cross-functional instincts and ability to partner with Sales, Product, People, and executive leadership to drive business impact
Skills
Required:Marketing leadershipDemand generationBrand and messaging
Benefits
- Competitive compensation and equity grants at a high-growth company backed by top-tier VCs
- Fully subsidized health coverage, including medical (baseline plans), dental, and vision for employees and dependents
- 401(k) plans and employer-subsidized life insurance
- Fully subsidized lunch and snacks at HQ
- Generous PTO and company-paid holidays, including one week over the winter break
- Voluntary pet insurance, Voluntary Life Insurance, Accident, Critical Illness, and Hospital Indemnity
- Fully subsidized tax advisory services and education to help you understand your equity
- Commuter benefits, including up to $150 monthly commuter benefit
- Lively, modern combined office and lab space for rapid iteration
- Fully equipped onsite gym and showers at headquarters
Last updated Aug 27, 2026. Interested? Apply on the company site.
About Mytra
Supercharged Industrial Productivity with Bots, Software, and Cells
Mytra radically simplifies the most common task in industry, moving and storing material with just three components.
AI OptimizedApplicationsCase PickCross DockDock BufferInfinite PathwaysInterfaceOutdoors
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