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Vice President, Product Marketing

Gong· Product Marketing
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Hybrid (San Francisco)$250k - $300kfull-timePosted 1mo ago

About the role

Senior leadership role responsible for globally shaping Gong’s product marketing strategy, messaging, and go-to-market execution to establish Gong’s leadership in Revenue AI. Reports to the Chief Product Officer and leads the global Product Marketing function across hub locations.

Responsibilities

  • Develop deep product and technical fluency to identify defensible differentiation and align GTM plans with customer needs and market trends.
  • Champion the customer POV and translate product value into measurable customer value and business outcomes.
  • Own Gong’s strategic narrative and positioning across platform and products with a clear messaging architecture for GTM and Marketing teams.
  • Define differentiation in a crowded AI market, focusing on customer outcomes, measurable proof, and competitive positioning against foundation-model providers and point solutions.
  • Lead product launches with narrative, enablement, and execution to drive growth across customer touchpoints.
  • Leverage AI to scale knowledge sharing and generate tailored, on-brand content for GTM teams by persona, segment, industry, and deal stage.
  • Tailor value propositions by industry and persona, developing differentiated messaging and proof points for priority industries and buyer personas.
  • Ensure consistent application of the value proposition across the customer journey to fuel demand generation and pipeline.
  • Shape Gong’s external narrative with Corporate Marketing, engage with analysts, press, influencers, partners, and customers to build credible market perception.
  • Develop thought leadership and demand-gen content with the Content team and secure speaking opportunities to reinforce Gong’s leadership in Revenue AI.
  • Build cross-functional partnerships across GTM, Product, and Marketing to align strategy and field execution.
  • Empower channel and partner success by highlighting integrations, MCP support, and marketplace/co-sell partnerships.

Qualifications

  • 15+ years of Product Marketing experience in B2B enterprise software (SaaS preferred) with a proven record of differentiated positioning and measurable impact.
  • Experience positioning AI or technically sophisticated products in a fast-moving category with outcomes-based differentiation.
  • Deep technical curiosity and fluency to understand how AI works and translate it into defensible differentiation and customer value.
  • High fluency with AI tools across the PMM workflow and ability to scale context & tailored content for GTM without sacrificing quality.
  • Experience leading large PMM teams in scaling organizations, ideally at $500M+ ARR.
  • Strong strategic thinking with executional excellence; ability to shape vision and drive results.
  • Proven ability to partner cross-functionally with GTM, Product, and Marketing leaders.
  • Customer-first mindset and passion for market-defining storytelling.
  • Urgent, ownership-driven, hands-on approach to drive impact.
  • Creative, resourceful, and energized by a fast-paced, high-growth environment.

Skills

Required:Product Marketing leadershipStrategic storytelling and positioningCustomer insight and value articulation

Benefits

  • Medical, dental, and vision plans
Last updated Oct 4, 2026. Interested? Apply on the company site.
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About Gong

Gong Revenue AI OS helps your entire GTM organization win. Drive growth with multimodal revenue signal processing, specialized AI agents, and purpose-built applications.

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