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Head of Product Marketing

Conveo· Marketing
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Hybrid (New York, NY)$130k - $160kFull-timePosted 1mo ago

About the role

Head of Product Marketing at Conveo, a YC-backed AI-powered consumer insights platform. Owns buyer understanding, positioning, narrative, and end-to-end go-to-market execution with a focus on AI-enabled workflows and measurable pipeline impact.

Responsibilities

  • Run the positioning exercises: interviews, win/loss reviews, and segmentation work to establish who buys Conveo, why, and why now
  • Know where information lives and gather it from sales calls, transcripts, closed and churned deals, communities, analysts, the product itself
  • Become an absolute empath for every buyer and keep the buyer map current
  • Develop positioning documents, messaging hierarchies, and proof points that survive sales interactions
  • Translate insights into end-to-end narratives and build landing pages with AI collaboration
  • Own launches from narrative through enablement to measured pipeline, and produce derivative packs for distribution
  • Write internal artefacts: one-pagers, objection handling, demo narratives, competitive angles
  • Understand what moves buyers from first touch to signed, and adapt messaging across funnel stages
  • Measure outcomes and iterate based on performance data
  • Close the loop by feeding deal outcomes back into messaging to sharpen the story

Qualifications

  • 5+ years in product marketing at a B2B software company
  • Experience leading one end-to-end positioning exercise and defending it
  • Exceptional writing and storytelling skills
  • Fluent in frameworks/processes and strong copy/narrative sensibility
  • Willing to personally take work to a live landing page and be measured on conversion
  • AI-native in production workflow
  • Ability to hold strategic line against internal pressure including from founders

Skills

Required:Buyer empathy and voice of the customerPositioning and messagingCopywriting and storytelling

Benefits

  • Competitive compensation with equity
  • Hyper-growth, YC-backed environment
  • Direct access to founders and a whole-company seat for buyer understanding and narrative
  • Culture rooted in taste, speed, ownership, and ambition
Last updated Oct 21, 2026. Interested? Apply on the company site.
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About Conveo

Confident decisions in days with AI-led interviews.

Conveo powers your qualitative research from start to finish, all in one platform. Your AI co-worker designs expert research studies, interviews real people and instantly analyzes your videos. Get robust, actionable insights of consumers, users and audiences at scale. Tell powerful stories to your stakeholders within days.

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