Director, Marketing Strategy and AI Transformation
Databricks· Marketing / Marketing Technology, Data, and Growth
Hybrid (United States)$221.8k - $305.1kfull-timePosted 1mo ago
About the role
Director level role to own marketing investment planning, AI-driven transformation of marketing workflows, and building a new capability to scale agent-based execution across Databricks’ global marketing organization.
Responsibilities
- Own the end-to-end annual marketing planning process, establishing a single planning system of record with explicit trade-offs
- Evaluate leading indicators and business outcomes to understand low and high performance areas and drivers
- Identify and scale best practices to drive incremental growth across global business units
- Build and maintain the marketing capacity model spanning people, agencies, and agent-based execution, so that commitments are made against known capacity constraints
- Oversee development of the highest-leverage marketing workflows for agent execution, targeting a step-change improvement in time-to-market
- Align marketing investment strategy against the company's strategic bets, ensuring clarity on spend and capacity toward the highest-impact products and programs, and improving pipeline efficiency
- Drive marketing target setting in partnership with Marketing, Finance and Sales Strategy, establishing a transparent methodology which can shift agilely with the business
- Drive agent adoption across the global marketing organization and establish org-wide standards for prompts, context, and agent workflows, measured by sustained change in time to market
- Establish AI governance and adoption guardrails for agent-based marketing, setting standards for quality, risk, data privacy, and responsible use, so that adoption scales safely and consistently
- Build and develop a high-performing team from the ground up, and model and reinforce Databricks' culture principles.
Qualifications
- Deep experience in marketing strategy, marketing planning, marketing operations, or GTM/revenue operations in a B2B environment within SaaS or enterprise technology, including ownership of an annual planning or investment allocation cycle at scale
- Demonstrated experience redesigning workflows around AI, including hands-on work building agent workflows, writing and iterating prompts, and structuring context
- Track record of driving sustained behavior change across a large, matrixed organization, with evidence that adoption persisted beyond the initial rollout
- Expertise in how a marketing organization operates end to end across demand generation, campaign operations, content production, field and events, brand, and analytics
- Strong understanding of full-funnel marketing measurement and how marketing investment connects to pipeline and revenue, ideally in a consumption or usage-based business model
- Familiarity with the enterprise marketing stack including marketing automation, CRM, CDP, orchestration, and BI, and with modern agent frameworks and MCP-based integrations
Skills
Required:Marketing strategyAI-driven transformationProgram managementCross-functional leadership
Benefits
- Benefit details are provided via regional link; see job description for regional benefits information.
Last updated Sep 10, 2026. Interested? Apply on the company site.
About Databricks
Leading Data and AI Platform for Enterprises
Databricks offers a unified platform for data, analytics and AI. Build better AI with a data-centric approach. Simplify ETL, data warehousing, governance and AI on the Data Intelligence Platform.
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