YouTube Shorts Creative Lead
MrBeast· Vertical Platforms
Greenville, NCPosted 1mo ago
About the role
Beast Industries seeks a YouTube Shorts Creative Lead to own and elevate the brand’s creative voice on YouTube Shorts. The role leads a team of creatives, works with a Social Analytics Lead, and drives ideation, production, and post-mortem evaluations to deliver high-volume, platform-native short-form content for MrBeast.
Responsibilities
- Generate and pitch high-impact creative concepts for YouTube Shorts on a continuous basis.
- Lead a team of creatives and direct a dedicated writers room.
- Own the full creative lifecycle from brainstorming through post-mortem content evaluations.
- Direct and film short-form vertical content hands-on.
- Manage high-volume production schedules without sacrificing creative quality.
- Collaborate closely with our Social Analytics Lead to translate platform intelligence into executable creative.
- Stay obsessively current with YouTube Shorts trends, formats, and platform shifts.
- Develop a deep understanding of the MrBeast brand and what makes content feel authentically Beast.
- Participate in regular creative reviews and after-action analysis to sharpen output over time.
- Work cross-functionally with creative, production, and social teams to bring concepts to execution.
Qualifications
- Genuine, platform-native fluency on YouTube Shorts and understanding of vertical vs horizontal content.
- Proven track record producing vertical content that performs.
- Direct experience filming and directing short-form content.
- Experience collaborating with prominent talent, creators, or celebrities.
- Calm, level-headed demeanor with ability to manage high-volume output in a fast-paced setting.
- Video editing experience is a plus.
- Strong creative instincts and confidence to pitch ideas clearly.
- Ability to work at speed without sacrificing quality of thinking.
- Coachability, low ego, and hunger to operate at the highest level of creative.
- Comfort in a high-pressure, feedback-rich environment with world-class standards.
Skills
Required:YouTube Shorts fluencyVideo direction and filmingTeam leadershipIdea generation and pitchingCollaboration with analyticsHigh-volume production management
Nice to have:Video editing
Benefits
- Competitive Salary
- Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
- Company contributions to employee Health Savings Accounts (HSA)
- 401k Plan with Safe Harbor company-matching
- Flexible vacation policy and paid company holidays
- Company-provided technology package
- Relocation assistance where applicable, including travel and company-provided housing for the first 90 days
Last updated Oct 10, 2026. Interested? Apply on the company site.
About MrBeast
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