Art Director, Viral Marketing
MrBeast· Viral Marketing
Greenville, NC$118k - $148kFull-timePosted 1mo ago
About the role
Art Director and visual leader in Viral Marketing, partnering with a Copywriter to develop and execute visual concepts across Beast Industries’ content ecosystem. Responsible for maintaining the visual standard, collaborating with production teams, and guiding visual direction from concept to finished execution, across owned properties, merchandise, short-form content, and large-scale campaigns.
Responsibilities
- Partner directly with a Copywriter to develop and pitch concepts for various viral marketing verticals.
- Translate creative concepts into compelling visual identities, design systems, and executions.
- Oversee and maintain high standards across production elements including lighting, casting, wardrobe, and sets.
- Pitch ideas and present visual concepts clearly and persuasively to Creative Directors and senior leadership.
- Create visual explorations that help teams understand, evaluate, and communicate creative ideas before production.
- Ensure all visual outputs meet the strict production and editing standards of the brand.
- Partner with Production and Post Production teams to translate design systems effectively into finished executions.
- Work with external designers, illustrators, animators, agencies, and vendors when specialized creative capabilities are needed.
- Direct the use of emerging creative technologies including generative AI tools to create rapid comps, establish visual direction, and streamline workflows.
Qualifications
- Professional experience as an Art Director within entertainment, digital media, advertising, or fast moving creative environments.
- A portfolio demonstrating strong conceptual thinking, visual judgment, and art direction across various mediums.
- Expert level proficiency in Adobe Creative Suite including Photoshop, Illustrator, and Premiere.
- Strong proficiency in generative AI tools (such as Gemini and Midjourney), with advanced prompt engineering skills to effectively direct and refine visual outputs.
- Strong attention to detail, balancing speed with high quality and craftsmanship across production elements like set design, lighting, and casting.
- A deep understanding of the visual language and hierarchy of social media and YouTube.
- Experience collaborating closely with writers, Creative Directors, producers, and multidisciplinary teams.
- Strong presentation and pitching skills with the ability to explain the reasoning behind creative decisions.
Skills
Required:Concept development and pitchingVisual direction and design systemsProduction oversight (lighting, casting, wardrobe, sets)Adobe Creative SuiteGenerative AI tools
Benefits
- Competitive Salary
- Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
- Company contributions to employee Health Savings Accounts (HSA)
- 401k Plan with Safe Harbor company-matching
- Flexible vacation policy and paid company holidays
- Company-provided technology package
- Relocation assistance where applicable, including travel and company-provided housing for the first 90 days
Last updated Sep 19, 2026. Interested? Apply on the company site.
About MrBeast
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