Content Marketing Manager, Professional Learning & Growth
Colibri Group· Content/Marketing
Hybrid (Remote)Full-timePosted 4w ago
About the role
Content Marketing Manager for Moreland University’s professional learning offerings, responsible for go-to-market, content creation, project leadership, and growth of on-demand courses, learning journeys, and related educator experiences.
Responsibilities
- Own the professional learning portfolio and launch calendar, bringing new on-demand courses, learning journeys, certificates, microcredentials, webinars, and educator experiences to market
- Lead projects from concept through launch, coordinating faculty, subject matter experts, creative partners, and cross-functional teams while maintaining timelines and readiness
- Create compelling short and long form marketing content including landing pages, course titles and descriptions, email campaigns, blog content, promotional messaging, participant communications, and sales enablement materials
- Build and execute go-to-market strategies that drive awareness, registrations, subscriptions, repeat engagement, and long-term growth across Moreland’s professional learning portfolio
- Use learner feedback, participation data, market insights, and performance metrics to improve existing offerings, identify new opportunities, and scale professional learning into a growth channel for Moreland
Qualifications
- 4+ years of experience in content marketing or closely related role in education, EdTech, professional learning, online learning, or educator-facing environment
- Direct experience creating marketing content and bringing programs, educational offerings, digital content, courses, events, or similar products to market
- Strong writing and editorial skills across short- and long-form content for teachers and educator audiences
- Demonstrated ability to manage complex, cross-functional projects with subject matter experts or partners
- Combination of creative thinking, organization, audience empathy, and commercial awareness with use of performance insights to inform what gets built next
- Bachelor’s degree required; preferred fields include marketing, communications, education, instructional design, English, journalism
- Experience as an educator or teacher-facing role is a plus; experience with subscription-based products or learning platforms is valuable
Skills
Required:Content marketingProject managementWriting/editingAudience insight
Benefits
- Not explicitly listed in the provided description
Last updated Oct 21, 2026. Interested? Apply on the company site.
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