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Associate Director, International Sales, rhode

e.l.f. Beauty· Sales – International Sales
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Hybrid (Beverly Hills, CA)$130k - $160k + equity + bonusFull-timePosted 4w ago

About the role

Associate Director, International Retail Sales to join the growing retail sales team for rhode, expanding international retail presence with major global partners. Reports to the Head of International Sales. Balances long-term strategy with hands-on execution in a fast-paced environment.

Responsibilities

  • International Retail Strategy: Develop and execute international retail sales strategies that drive sustainable growth, balancing brand objectives, retailer opportunities, market dynamics, and commercial viability.
  • Commercial & Financial Leadership: Evaluate retail opportunities through a commercial and financial lens, assessing sales potential, investment requirements, profitability, and overall viability to inform strategic recommendations and decision-making.
  • Retailer Relationship Management: Serve as a strategic partner and key point of contact for international retail partners, building strong relationships, identifying opportunities, navigating challenges, and negotiating to drive mutually beneficial outcomes.
  • Sales Planning & Performance: Own international retail sales performance and translate broader business targets into actionable regional strategies and goals. Monitor performance against plan and proactively identify opportunities, risks, and necessary course corrections.
  • Sales & Performance Analysis: Analyze sales performance and key retail KPIs to understand business drivers, identify trends, and translate data into clear recommendations for future strategy, investment, and execution.
  • Strategic Decision-Making: Bring a strong point of view and subject-matter expertise to business discussions, challenging assumptions when appropriate and ensuring decisions are grounded in commercial realities, data, and international retail expertise.
  • Retail Marketing & Merchandising Collaboration: Partner with retail marketing, visual merchandising, creative, and regional teams to ensure cohesive brand storytelling and impactful retail execution adapted for local markets.
  • Retail Channel & Promotional Strategy: Develop and oversee regional retail channel and promotional calendars across new launches, core programs, sampling, store openings, animations/exposures, co-op programs, and other key retail moments.
  • Market & Competitive Insights: Maintain understanding of international retail landscapes, consumer behavior, competitive activity, and emerging market trends, translating insights into opportunities and recommendations.
  • Budget & Investment Management: Oversee budgets and investments for international retail sales, including visual merchandising, sampling, and key retail programs; evaluate spend against impact.
  • Cross-Functional Leadership: Collaborate with Product Marketing, Creative, Marketing, Planning, Finance, Supply Chain, Operations, and other stakeholders to align forecasts, launches, inventory, promotions, and execution.

Qualifications

  • Bachelor’s degree in Business, Marketing, or related field
  • 7+ years of progressive experience in retail sales, international sales, beauty, or related consumer industry with experience managing major retail partnerships
  • Strong understanding of international retail markets, particularly the UK and Australia
  • Must have experience working with Sephora
  • Excellent presentation, communication, and negotiation skills
  • Experience in high-growth, fast-paced consumer/beauty environments
  • Proven track record of driving sales growth and developing successful international retail strategies
  • Strong commercial and financial acumen with experience evaluating sales performance, forecasts, budgets, investments, and opportunities
  • Ability to develop strategic recommendations and influence senior stakeholders
  • Strong analytical skills with proficiency in Excel/Sheets and PowerPoint/Slides

Skills

Required:International retail strategyFinancial analysisRelationship managementForecasting & planningNegotiation

Benefits

  • Total compensation includes base salary, annual company-based performance bonus, and equity
  • Annual target bonus eligible up to 200% of target when company goals are exceeded
  • Medical, dental, and vision insurance
  • Retirement savings plan
  • Gender-neutral parental leave
  • Unlimited paid time off
  • Hybrid work environment: 3+ days in office
Last updated Oct 21, 2026. Interested? Apply on the company site.
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About e.l.f. Beauty

A Different Kind of Beauty Company

e.l.f. Beauty is a bold disruptor with a kind heart. We stand with every eye, lip, face, paw and fin. We’re making the best of beauty accessible to everyone.

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