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Senior Social Media Manager

Imprint· Go To Market
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Hybrid (New York City)$150k - $200kFull-timePosted 3w ago

About the role

Senior individual contributor responsible for building and owning Imprint's social media presence across B2B and brand channels, including strategy, content, and execution with a focus on channel health, voice, and measurement.

Responsibilities

  • Own Imprint's social media presence end-to-end, with accountability for strategy, content, channel health, and performance. You’ll start with Linkedin and X and determine where we go next
  • Develop and execute a content strategy that reflects Imprint's brand voice and reaches target audiences
  • Build and maintain a social listening and monitoring infrastructure to surface insights, trends, and risks in real time
  • Create a formal playbook for consumer complaint and social voice management, working closely with member operations and legal
  • Define and own the metrics and measurement framework for social; translate performance data into clear narratives for leadership and the broader company
  • Partner with Communications, Brand, and Product Marketing leadership to align social content with brand positioning, campaigns, and key moments
  • Mine content opportunities across the business, identifying stories, partnerships, and cultural moments worth owning, and establish the infrastructure to make it repeatable

Qualifications

  • 5–8 years of social media experience, with a demonstrated track record of building or significantly scaling social presence for a brand
  • Exceptional writing skills across formats, tones, and audiences
  • Strong editorial judgment: ability to identify risks, make real-time calls, and distinguish issues that require attention from noise
  • Experience owning social metrics and translating performance data into clear, actionable narratives for leadership
  • Demonstrated ability to build and execute strategy independently, from ideation through execution
  • Familiarity with social listening and management platforms such as Sprout Social or equivalent
  • Background in B2B companies with a strong consumer lens, or large communications/PR agencies with demonstrated breadth across industries, metrics, and crisis management

Skills

Required:Social media strategyContent creation and editingSocial listeningMetrics & reporting

Benefits

  • Competitive compensation and equity packages
  • Leading configured work computers of your choice
  • Flexible paid time off
  • Fully covered, high-quality healthcare, including fully covered dependent coverage
  • Additional health coverage includes access to One Medical and the option to enroll in an FSA
  • 20 weeks of paid parental leave for the primary caregiver and 8 weeks for all new parents
  • Access to industry-leading technology across all of our business units, stemming from our philosophy that we should invest in resources for our team that foster innovation, optimization, and productivity
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Imprint

Built for impact, every step of the way.

Imprint Payments provides the technology powering co-branded credit card programs, with complete control over the experience, including rewards, marketing, and security.

credit cardsco-branded productsrewardsbanking platform
Company profileWebsite

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