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Portfolio Messaging Strategist

Mendix· Marketing – Branding and Creative
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Hybrid (United States)$124k - $223.1k + bonusFull-timePosted 3w ago

About the role

Siemens Digital Industries Software seeks a Portfolio Messaging Strategist to define, govern, and operationalize the executive narrative for Intelligence Center X, an industrial agentic orchestration system. The role sits at the intersection of Product Marketing, Content Marketing, and Corporate Communications and focuses on transforming a complex portfolio into a clear, differentiated, customer-outcome driven narrative for executives, customers, analysts, and events.

Responsibilities

  • Define and continuously evolve the master narrative for Intelligence Center X and the broader portfolio.
  • Establish messaging architecture, proof points, terminology, and storytelling standards that connect corporate vision, portfolio positioning, product messaging, industry use cases, and customer outcomes.
  • Ensure narrative consistency across executive and leadership communications.
  • Identify messaging gaps and drive alignment to maintain a focused, credible, and differentiated market position.
  • Lead the strategic development of executive keynotes, high-profile presentations, customer events, analyst engagements, and executive communications related to Intelligence Center X and industrial AI.
  • Partner with senior executives, product leaders, and SMEs to transform complex strategies and technical innovations into compelling, audience-specific stories.
  • Define presentation storylines, narrative arcs, supporting proof points, visual direction, customer examples, and calls to action.
  • Create scalable executive storytelling processes (briefing frameworks, content governance, speaker preparation, post-event repurposing).
  • Develop deep expertise in portfolio capabilities, product roadmaps, technical architecture, and customer adoption models to translate concepts into clear value propositions.
  • Collaborate with Product Management, Product Marketing, Solutions Marketing, and Sales to connect narrative claims to measurable business outcomes and technical proof.
  • Ensure portfolio stories answer what problem it solves, why it matters now, why Siemens, how it works, and expected outcomes.
  • Build trusted relationships across Siemens businesses, lead narrative reviews, and coach executives and go-to-market teams on storytelling and presentation best practices.

Qualifications

  • 10+ years of experience in Product Marketing, Strategic Marketing, Portfolio Marketing, Brand Strategy, Communications, or related discipline.
  • Experience within enterprise software, industrial technology, AI, data platforms, automation, cloud technologies, or platform businesses.
  • Proven track record of defining category, platform, or portfolio narratives that improve market understanding and differentiation.
  • Extensive experience developing executive keynotes, leadership presentations, and high-visibility communications.

Skills

Required:StorytellingExecutive communicationsProduct marketing acumenCross-functional influence

Benefits

  • Health, dental, and vision insurance
  • 401(k) with company match
  • Paid time off
  • Professional development opportunities
Last updated Oct 21, 2026. Interested? Apply on the company site.
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