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Performance Marketing Associate

Campus.edu· Marketing
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Hybrid (Campus NYC)$100k - $110kFull-timePosted 3w ago

About the role

Role focused on paid digital acquisition (Meta and Google) under the Sr. Manager, Performance & Lifecycle Marketing. Hands-on, data-driven, and fast-paced with heavy use of AI tools to manage campaigns, pull reports, and coordinate across teams.

Responsibilities

  • Manage and optimize paid campaigns for select programs across paid social and paid search under direction of the Sr. Manager, Performance & Lifecycle Marketing
  • Pull and interpret campaign performance data; surface insights clearly and quickly partner with creative and lifecycle teams on testing, targeting, and budget pacing
  • Support enrollment and application goals for specific programs by coordinating with lifecycle and social teams
  • Support GTM media plans for new programs
  • Contribute to conversion rate goals by identifying opportunities across the funnel

Qualifications

  • 3+ years of experience with paid social and paid search — you've managed campaigns in the platforms, not just reviewed reports or were involved with strategy at arm’s length
  • Experience translating paid social learnings into ad ideas for a brand/creative team
  • Strong working knowledge of GA4 — you can create reports and know what the data means
  • Strong working knowledge of conversion tracking
  • Comfortable working with data and translating numbers into clear recommendations
  • Detail-oriented, organized, and able to move fast across multiple programs at once

Skills

Required:Paid social advertisingPaid search advertisingGA4Conversion tracking

Benefits

  • Medical, dental, and vision insurance
  • 401(k) match
  • Fertility benefits via Carrot
  • Flexible Time Away + paid holidays
  • In-office lunches for our NY Office (dog friendly)
  • Hybrid work schedule (Mon & Fri remote; Tues-Thurs in-office)
  • Social events - happy hours, birthday celebrations, holiday parties, & more
Last updated Oct 11, 2026. Interested? Apply on the company site.

About Campus.edu

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