Influencer Marketing Leader
Hybrid (Bangalore)Full-timePosted 2w ago
About the role
Head of Influencer Marketing at Emergent, leading the creator channel end-to-end to drive reach, cost efficiency, and measurable impact for an AI-powered software platform.
Responsibilities
- Own the plan and the budget: build the channel plan bottom-up, defend the investment, and own the return on it
- Own cost of attention: reduce cost per thousand impressions without sacrificing quality or relevance
- Own the creator mix: decide which creators, tiers, formats, and markets earn our spend, and rebalance as data changes
- Build the trend engine: spot trends early, turn them into briefs quickly, and create a repeatable loop for virality
- Run operations and measurement: track performance daily, maintain accurate attribution and reporting, uphold high execution standards across a high-volume channel
- Manage agency partners: select, brief, and manage agency partners, and decide what runs through them versus directly with creators
- Lead the team: lead and grow an existing team and build bench beneath you
Qualifications
- 10+ years of experience in marketing, growth, or creator/influencer roles, including time leading a team
- Track record of running creator or influencer programmes at scale with budget ownership and measurable results
- Ability to build a bottom-up plan, defend the investment, and be accountable for outcomes
- Strong commercial and analytical instincts: fluent in cost per mille, funnel metrics, and plan-vs-actual tracking
- Genuine content instinct and deep familiarity with social platforms and what content travels
- Discipline to run a high-volume channel with clean tracking and fast decision-making
- Experience managing agency partners and negotiating with creators or their representatives
Skills
Required:Influencer marketing strategyBudget planning and ROI analysisPerformance measurement and analytics
Benefits
- Daily Meals: Lunch and Dinner provided
- Family Insurance: 5 Lakhs worth of coverage for you and your family
- Unlimited Paid Time Off: Take the time you need to recharge and come back refreshed
- Flexible Working Hours: Work arrangements that fit your life and commitments
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Emergent
Build apps with AI - think it, describe it, ship it
Emergent is the AI coding platform builders use to create production-ready software. Describe what you want in the chat, and our coding agents handle everything else: frontend design, database architecture, backend logic, authentication, payments, deployment, and automatic scaling. We've grown to 700,000+ users and $10M ARR in just 2 months because we solved the real problem: the best software comes from people who understand the problems.
b2bno-codeai
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