Marketing Engineer
Pace· Marketing
New York CityFull-timePosted 2w ago
About the role
Marketing Engineer role at Pace to build new pipeline, own growth experiments across paid, organic, GTM engineering, and marketing operations, and turn website and data into scalable growth infrastructure.
Responsibilities
- Build new pipeline motions: Launch and test programs across paid, AEO and SEO, outbound, direct mail, account-based campaigns, and other emerging channels.
- Engineer the GTM workflow: Use tools like Clay, or build your own tools with Claude Code, Codex, Cursor, and APIs, to automate research, segmentation, enrichment, personalization, routing, and follow-up.
- Turn the website into a growth surface: Partner with brand, product marketing, and engineering to build landing pages, conversion paths, interactive tools, and experiments that generate qualified demand.
- Find leverage in data: Connect signals across our GTM stack, identify high-intent accounts, and give sales better context on who to contact, why now, and with what message.
- Run disciplined experiments: Write clear hypotheses, ship quickly, define success upfront, and use results to decide what to scale, change, or stop.
- Create reusable infrastructure: Turn successful experiments into durable playbooks, automations, and tools the broader GTM team can operate.
Qualifications
- Have taken at least one growth motion from zero to one and can explain what you tried, what failed, what worked, and how it affected the business.
- Have hands-on experience across some combination of paid growth, organic acquisition, SEO or AEO, lifecycle, ABM, GTM engineering, or marketing operations.
- Are technically curious and comfortable working with modern GTM tools, APIs, data, and AI-assisted development. You don't need to be a software engineer, but you should be technically-curious.
- Understand that enterprise growth is about quality, timing, and account context, not optimizing for lead volume.
Skills
Required:Growth motion from zero to onePaid growth
Nice to have:Organic acquisition / SEO / AEOGTM engineeringMarketing operations
Last updated Oct 11, 2026. Interested? Apply on the company site.
About Pace
The AI operations platform for insurance
Pace turns operating procedures for carriers, brokers, and MGAs into agentic systems that execute complex workflows across documents, systems, and customer channels.
AIBPOagentsautomationinsuranceintegrationobservabilityoperational efficiency
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