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Senior Product Marketing Manager

Assort Health· 310-Marketing
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Hybrid (San Francisco)$175k - $220kFull-timePosted 4d ago

About the role

B2B product marketer responsible for positioning, messaging, GTM strategy, and competitive intelligence across Assort Health’s portfolio, with focus on building market and competitive intelligence and analyst relationships; partners with Demand Gen, Sales, and Product to drive product launches and pipeline.

Responsibilities

  • Own Assort's competitive intelligence function end-to-end—competitor tracking, win/loss analysis, and real-time battlecards—translating industry trends, regulatory changes, and competitor activity into clear points of view and GTM recommendations.
  • Build and manage relationships with leading healthcare industry analysts (e.g., KLAS, Gartner), owning participation in rankings, reports, and briefings that shape market perception.
  • Own and socialize a unified messaging and positioning framework that resonates with COOs, practice managers, and clinicians, and is used consistently across all GTM motions.
  • Lead integrated product launches by defining strategy, success metrics, and required assets in partnership with Product, Demand Generation, and Sales to drive 30%+ of net-new pipeline.
  • Define and maintain the sales enablement strategy (pitch narrative, battlecards, product collateral, objection handling), ensuring consistency and adoption across the revenue team.
  • Partner with Product and Revenue leadership on pricing, packaging, and monetization strategy to accelerate ARR growth.
  • Help establish the processes and operating rhythms that will serve as the foundation for a growing product marketing team.

Qualifications

  • 5–8+ years of B2B SaaS, sales-led growth product marketing experience, including ownership of positioning and GTM strategy for complex products sold to non-technical buyers.
  • Proven ability to execute in early-stage or fast-moving environments, with the ability to influence senior stakeholders across Product, Sales, and Marketing.
  • Exceptional storytelling and executive-level communication skills—written, verbal, and visual.
  • Strong technical fluency, with the ability to translate product complexity into clear customer value and confidently engage with technical and revenue audiences.
  • Working knowledge of marketing and analytics platforms (e.g., HubSpot, Marketo, GA, Looker) and basic design tools (e.g., Slides, Figma).
  • Experience building or scaling a competitive intelligence program and/or managing relationships with industry analysts (e.g., KLAS, Gartner) strongly preferred.

Skills

Required:Competitive intelligencePositioning and messagingGo-to-market strategyStakeholder management

Benefits

  • Competitive Compensation – salary and employee stock options
  • Lifelong Learning – annual budget for professional development
  • Office Setup Stipend
  • Top-Tier Health Coverage – medical, dental, and vision
  • Flexible PTO
  • Meals & Snacks
  • Fitness Stipend
  • Commuter Benefits
  • 401(k)
Last updated Oct 22, 2026. Interested? Apply on the company site.

About Assort Health

AI Voice Agent for Healthcare | 190M+ Patient Interactions | Assort Health

Assort Health’s AI voice agent for healthcare runs on a platform trained on 190M+ interactions to handle the entire patient journey, from referrals and scheduling to intake and follow-up.

24/7AIFollow-upHealthcareReferralsSchedulingTriageVoice Agent
Company profileWebsite

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