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Senior Technical Product Marketing Manager, AI Agent

Cresta· Marketing
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Hybrid (New York, NY; San Francisco, CA; United States)$150k - $200kFull-timePosted 3d ago

About the role

Senior Technical Product Marketing Manager responsible for positioning, messaging, and go-to-market for the technical layer of Cresta's AI Agent platform, including Conductor, the Cresta CLI, APIs, and integrations, with a focus on engaging technical buyers and executives.

Responsibilities

  • Own positioning, messaging, and go-to-market strategy for the technical layer of the Cresta AI Agent platform
  • Develop the technical buyer narrative and pitch for CIO, CTO, VP Engineering, developers, and digital transformation personas, grounded in primary research
  • Enable sales and solutions teams to multi-thread into technical buyers in new and existing accounts through training, plays, discovery, objection handling, and demos
  • Lead technical AI Agent product launches end to end, from narrative design and asset creation through field enablement, measurement, and iteration
  • Create compelling, differentiated technical content that generates demand and moves deals forward across a variety of mediums (e.g. guides, blog posts, pitch decks, videos, benchmarks, customer stories, and more)
  • Collaborate with Product, Engineering, and Partnerships to deliver new products, training, events, and community programs to technical audiences
  • Serve as an external evangelist through webinars, hackathons, and content that the audience actually wants to read
  • Partner with Product and Engineering to bring market, competitive, and customer signal into roadmap prioritization
  • Track the competitive landscape closely and sharpen how we differentiate against agent-native competitors

Qualifications

  • 5+ years of product marketing or solutions marketing experience, including time spent marketing to technical buyers, developers, or engineers
  • Demonstrated technical fluency: deep understanding of AI agents, comfortable demoing new features, and able to objection-handle technical topics (e.g. evals, context windows, guardrails)
  • Proven track record owning positioning and messaging for a platform, API, or developer-facing product
  • Experience leading complex, cross-functional launches from strategy through execution
  • Exceptional writing and presentation skills, with the range to hold a room of engineers and a room of executives
  • Strong research and analytical instincts, and the judgment to turn customer and competitive input into a clear point of view
  • Ability to run several priorities at once and apply the right level of effort to each
  • Comfort operating with ambiguity and speed, and a bias toward building rather than waiting for a brief

Skills

Required:Positioning and messaging for a platform / API / developer-facing productTechnical storytelling for CTO/engineering audiencesPublic speaking / demos to technical audiences

Benefits

  • Comprehensive medical, dental, and vision coverage with plans to fit you and your family
  • Flexible PTO to take the time you need, when you need it
  • Paid parental leave for all new parents welcoming a new child
  • Retirement savings plan to help you plan for the future
  • Remote work setup budget to help you create a productive home office
  • Monthly wellness and communication stipend to keep you connected and balanced
  • In-office meal program and commuter benefits provided for onsite employees
Last updated Oct 22, 2026. Interested? Apply on the company site.

About Cresta

AI Agents for Every Customer Conversation | Cresta

AI Agents for Every Customer Conversation | Cresta

AIAI AgentAutomationCXCrestaCustomer ExperiencePlatformorchestration
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