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Marketing Lead

Hanover Park· GTM
Apply on company site
New York CityFull-timePosted yesterday

About the role

Marketing Lead responsible for brand, events, and growth to define Hanover Park’s external presence for fund CFOs, GPs, and finance teams; first marketing hire owning from idea to execution across brand, events, and growth with no pre-existing playbook.

Responsibilities

  • Brand: Define visual identity, voice, and story; maintain bar across website, decks, product, and social; build brand trusted by institutional investors; shape how founders and early team members show up publicly
  • Events: Build events program from scratch (intimate CFO dinners, VIP experiences, customer conference); own guest list, venue, run-of-show, and follow-up; convert events into relationships for sales and deployment
  • Growth: Rethink B2B growth playbook for AI-native services; run fast experiments to find repeatable scalable channels; prune to strengthen brand; partner with sales and engineering on pipeline, content, and launch moments

Qualifications

  • 3+ years in brand, marketing, or events with tangible results
  • Deep excellence in at least two of brand, events, and growth
  • High agency and a bias to ship; prefer launch and iterate over long planning
  • Comfort with ambiguity and building without a playbook

Skills

Required:Brand managementEvent planning
Nice to have:Growth marketing

Benefits

  • medical, dental, and vision
  • 401(k)
  • unlimited PTO
  • complementary lunch and dinner in the office
  • complementary wellness program
  • commuter benefits
Last updated Oct 25, 2026. Interested? Apply on the company site.

About Hanover Park

AI-native fund operations

From reactive to proactive fund operations One platform that unifies AI-native fund administration, portfolio intelligence, and LP experience. AI prepares. Expert accountants review.

AI-native fund administrationportfolio intelligenceLP experiencefund operations
Company profileWebsite

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