Growth and Marketing Lead
About the role
We’re building India’s first land-tech brand. You’ll make it famous by driving mass-market and hyperlocal marketing, trust-building communications, and scalable distribution, while building and leading the marketing team as the first marketer in the company.
Responsibilities
- Mass-market marketing engine: Run digital and offline campaigns that convert both tech-savvy users, uncles and people who’ve never seen an EC in their life.
- Hyperlocal content + performance: Facebook in Vijayawada, Telegram in Hyderabad, hoardings in Bengaluru — determine where the users are and how to speak their language.
- Trust-building comms: Videos, articles, influencers, local language explainers — simplify what lawyers complicate.
- Distribution experiments: From channel partners (like real estate agents or MeeSeva centers) to field agents or mandal-level WhatsApp groups — design scalable systems.
- Team building: Hire and lead content folks, ad ops, vernacular translators, and ground staff if growth requires
Qualifications
- Bachelor's degree in a STEM field (Science, Technology, Engineering, or Mathematics).
- Minimum of 3 years of experience in digital marketing.
- Proven experience in developing and executing successful digital marketing campaigns.
- Strong analytical skills and experience in analyzing campaign data to make data-driven decisions.
- Excellent communication skills and the ability to work collaboratively with clients and team members.
- Passion for digital marketing and a commitment to continuous learning and improvement.
Skills

About Landeed
Landeed is India's fastest property title search engine
Landeed is building India's (then for rest of the world) fastest and most comprehensive property title search engine. More than 84% of Indian household wealth is stored in real estate, property and land. However, with 2/3rds of all court cases in India dealing with land-related disputes, it is essential that people have accessible public records to both protect themselves against litigation and provide appropriate documentation for facilitating transactions.
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