Field Marketing Manager
Rogo· Marketing
New York City$150k - $225kFull-timePosted 11mo ago
About the role
Strategic field and events-focused marketing role to maximize brand reach and drive pipeline in key markets, including domestic and international presence, with an emphasis on high-impact in-person and virtual events, brand consistency, and cross-functional collaboration.
Responsibilities
- Implement an event strategy anchored in field events (conferences, trade shows, panels, roundtables, fireside chats, networking events, VIP experiences, dinners, happy hours, partner events, brand activations, product launch activations and employer branding events)
- Implement a smaller-scale virtual event strategy to augment field events (webinars, virtual activations and experiences)
- Manage event logistics, including vendor sourcing, budgeting, attendee management, and on-site execution
- Implement formulaic onsite lead capture and post-event follow up sequences to maximize ROI and ensure consistency
- Manage an ongoing event budget
- Collaborate cross-functionally with sales, product and senior stakeholders to support major initiatives
- Own and report outcomes around both individual events and the broader field marketing roadmap
- Maintain brand consistency (appearance, tone, voice and vibe) across events
Qualifications
- 5+ years of field marketing or event marketing experience, ideally in B2B SaaS, Institutional finance, FinTech or AI
- Proven track record of planning and executing both in-person and virtual events that drive pipeline and brand awareness
- Strong project management and organizational skills — demonstrated ability to manage multiple, complex programs simultaneously
- Ability to thrive in fast-paced, high-growth environments and adapt in ambiguous situations
- The ability to code-switch between reactive mode of quickly placing an executive in a an existing event in a few days and proactive mode by conceiving and executing a Rogo-hosted event end-to-end over months
Skills
Required:Event planning and executionBudgeting and vendor managementCross-functional collaboration
Benefits
- equity (all full-time employees eligible)
- comprehensive medical, dental, and vision coverage
- paid time off
Last updated Oct 8, 2026. Interested? Apply on the company site.
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