Marketing Lead
About the role
Marketing Lead to define how Luminai’s technology is understood, adopted, and scaled inside complex healthcare organizations. Focused on turning product capabilities into clear narratives, enabling go-to-market, and working with product, engineering, sales, and customer success to shape messaging and ICPs for early-stage GTM in a B2B SaaS setting.
Responsibilities
- Develop and own Luminai’s core product messaging, positioning, and value propositions across use cases and customer segments
- Deeply understand Luminai’s product, architecture, and AI systems in order to explain how and why they work
- Translate complex technical capabilities into clear, accurate narratives for operators, technical stakeholders, and executives
- Partner closely with Product and Engineering to stay aligned on roadmap, capabilities, and tradeoffs
- Support early go-to-market efforts by creating foundational sales and customer-facing materials (pitch decks, technical overviews, one-pagers, FAQs, ROI narratives)
- Build early enablement for Sales and Customer Success including talk tracks, technical explanations, and objection handling
- Synthesize customer feedback, deployment learnings, and sales insights into sharper positioning and product direction
- Help define ICPs, personas, and use cases based on real customer behavior and outcomes, not abstract theory
- Ensure consistency and clarity across product launches, customer conversations, and external messaging
Qualifications
- 3–6+ years of experience in Product Marketing, Product, Solutions, or a similarly technical GTM role at a B2B SaaS company
- Strong technical curiosity and comfort working closely with engineers and product teams
- Ability to understand and explain complex systems (APIs, workflows, AI-driven products, or platform software)
- Experience supporting early-stage or evolving sales motions
- Strong writing and communication skills with an emphasis on clarity and accuracy
- High ownership mindset with comfort operating in ambiguity and building from scratch
- Ability to move quickly, iterate, and adapt as the product and company evolve
Skills

About Luminai
Luminai helps automate repetitive manual work away from your mission…
Luminai helps automate repetitive manual work away from your mission critical business processes. We're serving customers across insurance, healthcare, financial services, and more. Visit our website and see our customer case studies below: https://luminai.com Grateful to be backed by General Catalyst, Craft Ventures, Y Combinator, Moxxie Ventures, Caffeinated Capital, Unshackled Ventures, Scribble Ventures, Shrug Capital, Underscore VC, Weekend Fund, Liquid 2 Ventures, Nikhil Basu Trivedi, Yuri Sagalov, Chris Golda, Basement Fund, the founders and CEOs of Dropbox, Flexport, Notion, Deel, Front, Ramp, Coda, Rappi, Twitch, Lever, Algolia, Thredup, Pagerduty, Sendbird, the COO's of Stitchfix/Rippling, and the former heads of product of Twitter, Instagram, and Uber. We’ve raised $20 million till date. We’re hiring across all roles!
More open roles at Luminai
- Forward Deployed Engineer - Team Lead1mo agoHybrid (New York, NY), Hybrid (San Francisco, CA) · Engineering
- Senior Support Engineer1mo agoHybrid (San Francisco, CA / New York, NY)
- Executive Director, Enterprise Partnerships Lead3mo agoHybrid (San Francisco, CA or New York, NY)
- Deployment Strategist8mo agoHybrid (San Francisco, CA or New York, NY) · Operations
- Senior Technical Recruiter8mo agoHybrid (San Francisco, CA / New York, NY)
