Product Marketing, GTM
Hybrid (New York)$200k - $250kFull-timePosted 6mo ago
About the role
Product Marketing, GTM role focused on revenue-driven product marketing to support go-to-market and revenue success. Reports to Head of Product Marketing and shapes Clay's Product Marketing function.
Responsibilities
- Build GTM foundation - Create Clay's core narrative, messaging frameworks, and competitive battlecards so all revenue teams can effectively position and sell our products
- Own the sales asset library - Create and maintain the pitch decks, talk tracks, one-pagers, and QBR templates that drive rep performance
- Develop buyer insights - Build detailed buyer personas and messaging that converts, plus competitive analysis that helps teams win against key rivals
- Enable GTM + CX teams - Create training programs, sales assets, and enablement materials that help reps have better conversations and close more deals
- Optimize the revenue funnel - Identify where deals get stuck and work with sales to improve conversion through targeted messaging, collateral, and campaigns
- Drive customer expansion - Create programs and materials that help existing customers grow their usage and increase their investment in Clay
- Build customer advocacy - Develop compelling case studies, success stories, and reference programs that support the sales process
- Simplify how we sell - Synthesize complex topics into short, memorable, repeatable messaging that's easy for reps to adopt
- Use AI tools to work smarter - Integrate AI tools (including Clay) to automate routine tasks and make your work more effective
Qualifications
- 5+ years of product marketing experience at a B2B SaaS company, with a focus on MM-Ent
- Nice to have: previous experience in sales and/or revenue-facing roles
- Revenue-focused mindset: Strong understanding of customer buying processes, sales processes, revenue expansion, and the ability to diagnose and optimize a revenue funnel
- Exceptional communication skills and the ability to translate complex concepts into simple frameworks and ideas through written and visual presentations, and customer-facing assets
- Proven track record as a trusted partner to GTM leaders in building revenue foundations and driving growth initiatives
- Strong comfort with prioritizing the highest impact projects in a dynamic, fast-moving environment
- Experimentation mindset to utilize AI tools (including Clay) to optimize and scale Product Marketing workflows
- Success partnering with Marketing, Sales, and CX organizations, representing the voice of the customer
Skills
Required:GTM strategySales enablementBuyer research & personasRevenue funnel optimizationCommunication
Nice to have:AI tooling / experimentation
Last updated Sep 16, 2026. Interested? Apply on the company site.

About Clay
Figma for 3D design
We build software to allow anyone, anywhere to create in 3D together. We believe that collaborating in 3D should feel magical and we're working to make it happen.
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