← All roles

Technical Product Marketing Lead, AI Data Cloud

Snowflake Inc.· Marketing
Apply on company site
US-CA-Menlo Park$190k - $238k + bonusFull-timePosted 5mo ago

About the role

Role bridging technical product innovation with commercial GTM execution to accelerate platform adoption and drive global market expansion. Focus on optimizing the developer marketing funnel and ensuring field-facing GTM initiatives map to revenue and adoption outcomes.

Responsibilities

  • Own end-to-end PMM programs designed to accelerate platform usage, expand AI Data Cloud penetration, and meet core sales growth targets across technical personas.
  • Lead story development, messaging, and live demonstration narratives for primary Builder keynotes, major industry events, and flagship product moments.
  • Collaborate closely with Enablement to develop battle cards, technical playbooks, and training assets that empower technical sellers to land technical differentiation and close deals faster.
  • Partner directly with the Developer Experience team to optimize, streamline, and scale the end-to-end acquisition and activation funnel for builder personas.
  • Own the strategic direction and ROI of technical event footprints (such as the Connect event series and Sonic Booms programs), refining content, target audiences, and regional delivery to maximize pipeline and community engagement.
  • Serve as a trusted partner to Field Marketing, Frontier Engineering, Partner, and Sales teams, delivering deal acceleration materials and localized execution guidance.

Qualifications

  • 8+ years of Product Marketing experience in B2B enterprise software, SaaS, developer platforms, or cloud infrastructure (prior experience as a PMM leader driving cross-functional GTM programs preferred).
  • Proven track record driving top-of-funnel awareness/adoption and bottom-line sales growth through strategic marketing programs.
  • Demonstrated ability to translate complex enterprise data, AI, and developer tools into high-impact keynotes, demo scripts, and clear value propositions.
  • Strong track record partnering directly with Sales Engineering, Enablement, Developer Relations/DX, and Field Marketing.
  • Experience owning and rationalizing targeted technical event strategies focused on audience acquisition, pipeline generation, and funnel efficiency.
  • Excellent executive communication, program management, and strategic positioning skills.

Skills

Required:Product Marketing

Benefits

  • medical
  • dental
  • vision
  • life
  • disability insurance
  • 401(k) retirement plan
  • flexible spending & health savings account
  • at least 12 paid holidays
  • paid time off
  • parental leave
  • employee assistance program
  • other company benefits
Last updated Oct 8, 2026. Interested? Apply on the company site.

About Snowflake Inc.

The Data Platform Built for Data Teams.

Snowflake powers AI, data engineering, applications, and analytics on a trusted, scalable AI Data Cloud—eliminating silos and accelerating innovation.

AIData CloudData EngineeringAnalyticsApplications & Collaboration
Company profileWebsite

More open roles at Snowflake Inc.