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Senior Growth Manager, LATAM (Hybrid based in Mexico City)

Rippling· Marketing
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Hybrid (Mexico City)full-timePosted 4mo ago

About the role

Senior Growth Manager responsible for inbound motion to drive qualified demos for new logo sales within Latin America. Manages multi-million dollar annual budget, optimizes paid social channels, and runs experiments across channels to scale growth in LATAM.

Responsibilities

  • Manage a 6-figure annual budget efficiently, hitting or exceeding targets by continuously optimizing channel and campaign allocations on paid social platforms
  • Develop channel strategy by understanding our products, buyer pain points, and channel dynamics across LATAM. Build experimentation roadmaps grounded in sound hypotheses and test & learn. Scale what works
  • Own and execute a plan for scaling growth from email, WhatsApp, paid channels (SEM, Meta, LinkedIn, Affiliates), and content to expand our reach of key personas in finance, HR, and IT across Mexico and the broader LATAM region
  • Improve campaign efficiency by concepting more resonant creative / graphics tailored to LATAM audiences, improving qualification processes and lead gen flow, and testing novel technological innovations
  • Build and manage relationships with internal teams across brand, analytics, product management, product marketing, sales, and more
  • Analyze data to understand what's working and what's not — from reading through replies to writing SQL and hopping into Excel
  • Proactively share insights and wins across the marketing team; identify successful campaigns/tactics that Rippling can roll out organization-wide

Qualifications

  • 5+ years of experience doing both quantitative and qualitative work in a fast-paced environment
  • Strong ownership mindset with growth mindset and openness to feedback
  • Cross-functional communicator with proactive collaboration
  • Stellar written and verbal communication skills in English and Spanish
  • Bias to action with a proactive approach to testing growth ideas
  • Structured, data-driven problem-solving skills; ability to analyze data and design solutions in ambiguous environments
  • Inbox 0 mindset for prioritization and multi-project management
  • Hackiness and creativity; willingness to experiment
  • Nice to have: Portuguese speaker; experience selling into Mexico or LATAM; B2B experience; familiarity with LATAM digital marketing channels and platforms

Skills

Required:Budget managementChannel strategy and experimentationEmail and WhatsApp marketingPaid channels (SEM, Meta, LinkedIn, Affiliates)Data analysis and SQL

Benefits

  • Note: Benefits not explicitly listed in the description; not included to avoid filler
Last updated Sep 2, 2026. Interested? Apply on the company site.
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About Rippling

#1 Workforce Management System | HR, IT, Finance

Rippling eliminates the friction from running a business, combining HR, IT, and Finance apps on a unified data platform.

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