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Senior Staff Product Marketing Manager - Enterprise Password Manager

1Password· Marketing
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Remote$180k - $261kFull-timePosted 3mo ago

About the role

Senior Staff PMM role focused on Enterprise Password Manager (EPM) at 1Password. Independent contributor with broad visibility, owning end-to-end messaging, positioning, competitive strategy, and launch execution for EPM, shaping the market narrative around credentials security for employees, service accounts, and AI agents.

Responsibilities

  • Own messaging, positioning, and launch strategy for the Enterprise Password Manager.
  • Define how 1Password talks about credentials security for employees, service accounts, and AI agents.
  • Tell the story to analysts, IT buyers, security leaders, and sellers; ensure narrative works for practitioners and executives.
  • Connect EPM’s story to the Unified Access platform narrative.
  • Own positioning and market leadership claims for EPM.
  • Partner with Solutions Marketing on competitive differentiation; maintain a cold understanding of competitors and how to win.
  • Produce discovery decks, battlecards, objection-handling guides, and technical briefs used by sellers and SEs.
  • Explain complex concepts (passkeys, machine credential lifecycle, AI agent authentication, zero-knowledge architecture) in customer conversations.
  • Surface win/loss signals and translate into repeatable GTM motions.
  • Influence Product Strategy with market/customer evidence and competitive intelligence.
  • Bring market perspective to Product and advocate early for market decisions.

Qualifications

  • 7+ years of B2B SaaS product marketing, with direct experience in password management, enterprise vaulting, credentials security, or identity security.
  • Working knowledge of broad cybersecurity concepts.
  • Experience repositioning a mature enterprise product and shifting market perception.
  • Ability to market to enterprise IT and security buyers (admin, CISO, security engineer).
  • Track record of winning in competitive markets by displacing incumbents.
  • Understanding of credentials beyond passwords (API keys, certificates, machine secrets, passkeys) and issuing credentials to AI agents.
  • Working knowledge of enterprise IT: MDM, SSO, directory services, IAM stack.

Skills

Required:Messaging and positioningCompetitive intelligenceStorytelling and narrative

Benefits

  • Health benefits
  • Dental benefits
  • 401k and other retirement benefits
  • Generous paid time off
  • Equity grant
  • Incentive programs
  • RSU program
  • Remote-first environment
  • Volunteer days
  • Bonusly recognition
Last updated Sep 30, 2026. Interested? Apply on the company site.
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About 1Password

Password Manager & Extended Access Management | 1Password

More than a password manager and leader in Extended Access Management. Secure all sign-ins to every application from any device with 1Password.

Password ManagementExtended Access ManagementEnterprise SecurityCybersecuritySaaS ManagementPassword Generator

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