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Senior Digital Customer Success Campaign Manager

1Password· GTM
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Remote$121k - $146.5kFull-timePosted 4d ago

About the role

Senior Digital Customer Success Campaign Manager responsible for designing, building, and optimizing digital customer success programs across the lifecycle, from onboarding to growth, with a focus on scalable journeys, AI-enabled optimization, and cross-functional collaboration.

Responsibilities

  • Design, launch, and improve digital customer success campaigns and programs across onboarding, activation, adoption, and growth stages.
  • Build scalable customer journeys that help customers reach key milestones using content-led interventions and targeted human engagement when needed.
  • Identify customer signals, behaviors, milestones, and friction points that indicate progress, risk, or opportunity across the lifecycle.
  • Translate customer and product insights into triggered programs and campaigns that guide customers to the right next step using existing resources and tools.
  • Draft, edit, and optimize customer-facing communications, including email campaigns, journey messaging, and supporting content.
  • Monitor program performance using metrics such as activation, deployment, engagement, retention, expansion, churn, and content interaction to evaluate effectiveness.
  • Use testing methods such as A/B testing, cohort analysis, and message iteration to improve campaign tone, timing, targeting, and outcomes.
  • Partner with Data, Product, Customer Success Operations, Customer Experience Content, and Voice of Customer teams to align digital programs with customer insights and business priorities.
  • Build dashboards and reporting to track program health, surface insights, and recommend improvements to digital-first customer experiences.
  • Use Artificial Intelligence tools and emerging technologies to accelerate campaign creation, analysis, experimentation, and optimization.

Qualifications

  • 6+ years of experience in Digital Customer Success, Customer Marketing, Lifecycle Marketing, Growth Operations, Customer Success Operations, Product-Led Growth, or a related SaaS environment.
  • Demonstrated success building and owning lifecycle or digital success programs with measurable business impact.
  • Experience creating scalable campaigns, workflows, or journeys rather than managing a book of business.
  • Strong understanding of the customer lifecycle, including onboarding, activation, adoption, retention, expansion, renewal, and risk management motions.
  • Ability to interpret customer and product signals, identify patterns, and translate them into clear campaign strategies and measurable interventions.
  • Strong written and verbal communication skills, with the ability to create concise, effective messaging for different customer audiences and personas.
  • Hands-on experience with tools such as Gainsight, Salesforce, Marketo, Outreach, or similar platforms.
  • Experience collaborating across CS, Product, Support, Operations, Marketing, Content, and Data teams.
  • Comfort working in changing environments where teams are building new programs, processes, and operating models from the ground up.
  • Preferred: experience using AI tools to support program design, experimentation, and campaign optimization; experience with 1Password and/or cybersecurity is valued.

Skills

Required:Digital customer success campaign designLifecycle analyticsCampaign automation toolsCross-functional collaboration
Nice to have:AI-enabled marketing optimization

Benefits

  • Health and wellbeing: Maternity and parental leave top-up programs, Competitive health benefits, Generous PTO policy
  • Growth and future: RSU program, Retirement matching, Free 1Password account
  • Community: Paid volunteer days, Peer-to-peer recognition through Bonusly, Remote-first work environment
Last updated Oct 21, 2026. Interested? Apply on the company site.
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