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Manager, Sales Development DACH

Horizon3 AI· Marketing
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Hybrid (Amsterdam, Netherlands)€120k - €145k + equityFull-timePosted 3mo ago

About the role

Manager of Sales Development responsible for leading and scaling the SDR organization in the DACH region, coaching 7–10 SDRs per pod, collaborating with regional peers, and driving pipeline impact for Horizon3’s outbound motion.

Responsibilities

  • Lead and develop the SDR team: Build, motivate, and manage a high-performing Sales Development Representative (SDR) team to consistently generate high-quality sales pipeline from target accounts.
  • Develop high-impact sales skills: Coach SDRs on cold calling, objection handling, qualification, and multi-channel outreach to develop them into top sellers.
  • Optimize SDR operations: Partner with RevOps, Enablement, and other cross-functional teams to continuously improve tools, processes, and playbooks for efficiency, consistency, and scalability.
  • Cultivate a strong team culture: Celebrate success, learn from mistakes, ensure psychological safety, and use healthy competition and games to maintain high energy and performance.
  • Drive performance and process: Own the SDR sales funnel end-to-end. Analyze data to forecast pipeline, refine strategies, and ensure accountability to targets and SLAs.
  • Hire and onboard top talent: Recruit, onboard, and ramp new SDRs with clear expectations and structured training to ensure rapid productivity.
  • Maintain a culture of excellence: Champion ownership, continuous improvement, and process discipline (including CRM hygiene and SLAs), while continually refining tools and playbooks.
  • Provide market intelligence: Translate daily SDR conversations into actionable insights (objections, use cases, competitive intel) that inform GTM strategy, campaigns, and sales plays.

Qualifications

  • 2+ years of SDR management experience, ideally in a high-growth SaaS or cybersecurity environment, scaling and coaching high performing teams.
  • Experience in cybersecurity, SaaS, or other technical B2B environments.
  • Strong analytical skills with the ability to turn data into action.
  • Strong knowledge and practical application of modern sales methodologies (MEDDIC, Challenger, SPIN, etc.).
  • Hands-on experience with Salesforce and Sales Engagement Platforms (Outreach, Salesloft, Apollo, etc.).
  • Experience leveraging AI to drive productivity, insights, and coaching.
  • Excellent communication, analysis and cross-functional collaboration skills.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Must be located in the Amsterdam area.
  • Communication skills - Business level German and fluency in English.

Skills

Required:SDR leadershipSales methodologyCRM and sales toolsData-driven storytelling

Benefits

  • Equity package in the form of stock options for full-time roles.
  • Health, vision & dental insurance for you and your family.
  • Flexible vacation policy.
  • Generous parental leave.
Last updated Oct 8, 2026. Interested? Apply on the company site.

About Horizon3 AI

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