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Product Marketing Manager – Platform, EMEA

Snowflake Inc.· Marketing
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GB-LondonFull-timePosted 3mo ago

About the role

Product Marketing Manager responsible for orchestrating go-to-market execution across Snowflake’s platform in the EMEA region, aligning regional priorities with global strategy, and driving awareness, adoption, and platform advocacy among technical decision-makers.

Responsibilities

  • - Own and align marketing strategy in the EMEA region for Snowflake’s core platform narrative, ensuring plans reflect technical architecture insights and empowering the field to execute with impact
  • - Enable the field at scale by running regional programmes, sales plays and delivering clear and relevant messaging
  • - Lead cross-functional working groups including ABM and Demand Generation to ensure disciplined marketing programme execution and alignment across teams
  • - Build and nurture a community motion targeting Enterprise Architects and technical decision-makers to foster peer-to-peer engagement and long-term platform advocacy
  • - Champion outcome-driven selling by equipping sales teams with messaging and programmes that tie Snowflake’s architectural advantages to measurable impact
  • - Amplify the EMEA voice by capturing regional insights, sales feedback and performance data to inform global GTM, messaging and roadmap decisions
  • - Translate Snowflake’s platform value into architectural blueprint and technical framework statements that resonate with key technical decision-makers

Qualifications

  • - 5+ years of experience in product marketing, solutions marketing or GTM strategy, specifically focused on data and AI platform architecture
  • - Demonstrated ability to orchestrate cross-functional GTM programmes that scale across regions and resonate with technical decision-makers
  • - Proven experience in building and scaling a community motion or developer/architect relations programme
  • - Ability to translate complex technology and architecture value into clear strategic frameworks that resonate with decision-makers
  • - Strong collaboration and influence skills, with the ability to align global strategy to regional execution across ABM and Demand Gen teams, among others
  • - Excellent communication and storytelling abilities, distilling complex architectural concepts into compelling, business-relevant narratives
  • - Commitment to being a culture champion who builds trust, collaboration and inclusivity across functions and regions
  • - An analytical, data-driven mindset with a focus on measuring impact and driving continuous improvement
  • - Experience developing regional or industry-specific campaigns that complement global priorities is a plus
  • - BS/BA degree preferred
  • - Willingness to travel up to 25% of the time

Skills

Required:Marketing strategy and executionCross-functional program leadershipCommunication and storytelling
Last updated Oct 1, 2026. Interested? Apply on the company site.

About Snowflake Inc.

The Data Platform Built for Data Teams.

Snowflake powers AI, data engineering, applications, and analytics on a trusted, scalable AI Data Cloud—eliminating silos and accelerating innovation.

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