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Marketing Analyst

Clay· 600 - Revenue Platform
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Hybrid (New York)$145k - $200kFull-timePosted 2mo ago

About the role

Marketing Analyst role at Clay focusing on owning reporting, metrics, and insights to determine marketing performance. Works with cross-functional teams including analytics engineering, GTM Engineering, and strategic finance to build dbt models, surface insights, and improve marketing effectiveness.

Responsibilities

  • Own the health of the top-of-funnel "assembly line": monitor lead flow end-to-end, identify where leads are leaking, stalling, or being misrouted, and drive tactical fixes with GTM Engineering and marketing.
  • Diagnose gaps between intended and actual funnel behavior — campaigns not triggering expected follow-up, routing rules dropping leads, conversion stages behaving off-plan — and quantify the impact of each fix.
  • Build operational reporting and monitoring (alerts, anomaly detection, funnel diagnostics) that drives day-to-day and week-to-week action, surfacing performance insights for leadership.
  • Ensure that data models, metric definitions, and funnel stage logic accurately reflect how the business actually operates, partnering with Analytics Engineering to close gaps.
  • Serve as the connective layer between systems builders (GTM Engineering) and data model owners (Analytics Engineering), translating operational findings into pipeline and model improvements.
  • Feed ground-truth funnel data and channel diagnostics into the attribution and goaling work led by Strategic Finance and GTM leadership.
  • Provide actionable insights into campaign and channel performance to influence in-flight decisions, not just quarterly strategy reviews.

Qualifications

  • 5+ years of analytics experience, with 3+ years in marketing analytics at a high growth SAAS company
  • Proven ability to translate data into actions that drive business impact
  • Highly proficient in SQL (ideally python too); experience working with large, complex data sets
  • Deep understanding of the marketing funnel, from acquisition to retention
  • Track record of working cross-functionally with marketing, sales, ops, and analytics engineering teams
  • Curiosity and persistence in solving complex problems; adaptability when findings evolve
  • Proficiency in BI tooling (Streamlit, Hex, Sigma preferred) with ability to build and own dashboards with compelling visualization
  • You are AI forward: you can vibe code applications to supplement core tooling, you achieve personal ROI from CLI and agents
  • Strongly preferred: experience building in Clay

Skills

Required:SQLData analysisFunnel analytics
Nice to have:Python
Last updated Sep 16, 2026. Interested? Apply on the company site.
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About Clay

Figma for 3D design

We build software to allow anyone, anywhere to create in 3D together. We believe that collaborating in 3D should feel magical and we're working to make it happen.

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