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Head of Marketing

Collectly· Marketing
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Hybrid (San Francisco, CA)$250k - $500kFull-timePosted 2mo ago

About the role

Marketing lead for Collectly, an AI-native healthcare tech startup. Owns strategy, positioning, demand generation, and pipeline; builds AI-driven demand engine and ABM playbooks; converts customer proof into sales content; manages GTM stack with autonomy.

Responsibilities

  • - Own marketing end to end — strategy, positioning, demand generation, and the pipeline it produces.
  • - Build the AI demand engine: agents that research accounts, score them on intent signals, and launch personalized ABM plays against our ICP of medical groups and specialty practices — built by you, not bought from an agency.
  • - Turn customer proof into content that sells: case studies, comparison pages, and the "old way vs. Collectly" story.
  • - Inherit a working GTM stack and rebuild it as you see fit. Healthcare experience is not required — we'll teach you the domain.
  • - Collaborate with cross-functional teams to execute the go-to-market plan and optimize performance.

Qualifications

  • 3+ years of Experience in Marketing leadership or similar role in vertical B2B SaaS/AI startups undergoing growth
  • Experience owning demand generation and building AI-enabled marketing workflows (e.g., Clay, Apollo, Claude Code, OpenClaw, custom prompts and agents)
  • Willingness to work hands-on in San Francisco and not rely on large agency-driven paid spend
  • Ability to develop and implement AI-native marketing strategies from day one

Skills

Required:Marketing leadershipAI-enabled demand generationABM / ICP development
Last updated Aug 12, 2026. Interested? Apply on the company site.
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About Collectly

We help healthcare orgs collect more money faster

About 50% of all out-of-pocket payments get never collected in U.S. healthcare. Collectly helps medical groups and practices accelerate and increase patient cash flow, decrease costs to collect, and increase patient satisfaction.

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