Events Manager - EMEA
Dandy· Commercial
RemoteFull-timePosted 2mo ago
About the role
EMEA Events Manager role focusing on planning, executing, and optimizing Dandy’s trade shows and field events across Europe, Middle East, and Africa. You will own end-to-end logistics, post-event lead lifecycle, and collaboration with Marketing and Sales to drive measurable pipeline and ROI.
Responsibilities
- Manage and execute tier 3 table top trade show logistics including securing opportunities, coordinating shipments, arranging stand setup, and staff travel for 30+ events a year across EMEA.
- Own Dandy Hosted and field events including planning, execution and performance reporting; delivering data-driven insights that refine future planning and drive continuous improvement in program efficiency.
- Lead and coordinate pre-event kick-off calls with the onsite teams to train and prepare for a successful in-person selling experience.
- Own the post-event lead lifecycle, including timely data entry, assigning leads to Sales, and ensuring immediate post-show follow-up.
- Coordinate pre- and post-show email marketing campaigns in partnership with the Growth Marketing team to drive stand traffic and nurture leads.
- Oversee onsite operations during trade shows, ensuring all activities run according to schedule.
- Track and reconcile event expenses to ensure events stay within their allocated budgets.
- Recommend trade show and sponsorship opportunities based on budget and schedule availability.
- Assist with building and maintaining a centralised event playbook, SOPs, and packing lists to streamline planning for future events.
- Track and analyse trade show performance to shape future planning in partnership with the Sr Event Manager, EMEA.
- Work closely with Marketing and Sales to achieve benchmarked ROI metrics.
- Support with larger tier 1 & 2 trade shows including onsite management, pre and post event logistics to maximise Dandy’s presence.
Qualifications
- 3-5 years of experience in B2B event marketing
- Proven success planning and managing trade shows and experience with field events.
- Exceptional project management skills - highly organised, detail focused and results-driven with the ability to thrive while working on multiple projects at once
- Strong interpersonal skills with the ability to build relationships both internally and externally
- Exceptional written and verbal communication skills; fluent in English (additional European languages a plus)
- A passion for creating world-class brand experiences that drive growth and loyalty
Skills
Required:B2B event marketingProject management
Benefits
- best-in-class, comprehensive, and inclusive benefits tailored to each country where we operate (healthcare, dental, mental health support, parental planning resources, retirement savings options, generous paid time off)
Last updated Oct 1, 2026. Interested? Apply on the company site.
About Dandy
Your Fully-Modernized Dental Lab for Digital Dentistry - Dandy
Your full-service dental laboratory solution · Free scanner · Real-time communication · Easy case management · Fast turnaround times
digital dentistrydental labdigital workflowsintraoral scannerclinical support
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