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Head of EMEA Marketing

Cognition· Marketing
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Hybrid (London)Full-timePosted 1mo ago

About the role

Lead and own end-to-end marketing for the EMEA region, localizing global programs, building net-new initiatives, and driving pipeline and brand credibility among developers, technical buyers, and enterprise decision-makers.

Responsibilities

  • Own EMEA marketing end-to-end including brand presence, demand generation, partner marketing, events, and customer case studies. Adapting global programs and building local ones where gaps exist.
  • Partner with the EMEA sales and account teams to align marketing activity to pipeline priorities and key target accounts.
  • Own vertical ABM strategy and run targeted campaigns grounded in real customer outcomes.
  • Localize core positioning and messaging for the EMEA market, working closely with product marketing.
  • Lead EMEA events strategy, including owned events and third-party sponsorships, in partnership with global programming.
  • Build and own the EMEA partner marketing motion, developing co-marketing programs with resellers, SIs, and platform partners that generate pipeline and extend Cognition's reach into accounts.
  • Develop joint GTM programs with key partners: co-branded campaigns, partner-led events, solution briefs, and field enablement that helps partners tell the Cognition story credibly.
  • Track and report on pipeline contribution and marketing performance for the region.

Qualifications

  • 5–10 years in enterprise B2B GTM, with meaningful experience in EMEA marketing roles.
  • Fluent in English; can operate credibly in both cultures.
  • Experienced across demand generation, field marketing, partner marketing, and events.
  • Experience building and executing partner marketing programs with resellers, SIs, GSIs, and platform alliances.
  • Strong operator who can navigate undefined environments and pull from HQ while moving independently.
  • Able to translate complex technical products (AI, developer tools) into messaging for EMEA enterprise buyers and technical audiences.
  • Collaborative and low-ego.

Skills

Required:Enterprise B2B GTMMarketing leadershipPartner marketing

Benefits

  • Not specified in the provided description.
Last updated Oct 21, 2026. Interested? Apply on the company site.
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About Cognition

cognition is an applied AI lab

An applied AI lab building the future of software engineering. We’re the makers of Devin, a collaborative AI teammate that helps ambitious engineering teams achieve more.

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