← All roles

Campaign, Programs and Events Manager - GCC Programs

Snowflake Inc.· Marketing
Apply on company site
IN-Bangalore-MSOFull-timePosted 1mo ago

About the role

Field Marketing - Campaign, Programs and Events manager responsible for enablement and awareness through field programs for the GCC Ecosystem, executing targeted marketing programs to generate awareness and pipeline, and collaborating with multiple teams in a dynamic environment.

Responsibilities

  • Lead and execute Go-to-Market strategies and integrated marketing programs which include multi-channel campaigns, and events (of all sizes and formats) across a broad segment of customers.
  • Work with other functions such as partner team, Education team, account-based marketing, to drive successful customer engagement and market awareness in India.
  • Engage & maintain direct alignment with Sales/SE teams in terms of all pre/post event communications, and marketing-driven campaigns/promotion strategies
  • Run large scale and short format in person and virtual programs for Skills Developmet
  • Own & drive executions within budget, and handle vendor management, including raising POs, clearing invoices, vendor onboarding, etc.
  • Manage project timelines, quality issues, resources, and budget
  • Set goals & define metrics for each campaign including targeted lead flow - track program results, measuring program success, and reporting metrics
  • Evaluate all campaigns’ impact & ROI to determine the success and forecast for potential future investment
  • Regular tracking and reporting on campaign performance

Qualifications

  • 8 -10+ years of proven multi-channel B2B marketing experience within enterprise software/SaaS
  • Bachelor’s Degree in Marketing, Business Administration, or related field
  • Experience in the Developer & Startup ecosystem would be beneficial
  • Ability to understand and communicate to diverse technical and non-technical audiences
  • Penchant for technology creativity to “think outside the box” and leadership to execute effectively
  • Experience building and delivering of field marketing covering campaigns, events and digital
  • Demonstrated success in highly collaborative partnerships with other marketing and cross-functional leaders both inside and outside the company
  • Strong influencing skills with the ability to sell ideas and get buy-in with various stakeholders
  • Hands-on execution ability with effective project and time management
  • Project management, prioritization, organizational skills, accuracy in performance and details driven
  • Experience in Salesforce, Marketo, Wordpress
  • Highly metrics driven
  • Good understanding of cloud infrastructure, cloud applications, data science, analytics platforms (e.g. AWS, Google Cloud, Dataiku, H2O, Salesforce)
  • Ability to maintain an optimistic, pragmatic, and self-starter attitude
  • Global mindset and ability to think across discipline, industries, cultures and scenarios.

Skills

Required:Go-to-Market strategymulti-channel campaign managementEvent managementVendor managementBudget managementSales alignmentCRM/automation
Last updated Sep 3, 2026. Interested? Apply on the company site.

About Snowflake Inc.

The Data Platform Built for Data Teams.

Snowflake powers AI, data engineering, applications, and analytics on a trusted, scalable AI Data Cloud—eliminating silos and accelerating innovation.

AIData CloudData EngineeringAnalyticsApplications & Collaboration
Company profileWebsite

More open roles at Snowflake Inc.