Business Development Representative - 1085
About the role
As a Lightcast Business Development Representative, you’ll generate new business opportunities and help build a sales development team. You’ll convert inbound leads into qualified opportunities and generate pipeline through outbound prospecting, working at the intersection of Marketing and Sales.
Responsibilities
- Generate Awareness and Build Pipeline: proactively identify and engage prospective mid-market customers via outbound prospecting (email, phone, LinkedIn, etc.) and follow up on qualified inbound leads to create new opportunities.
- Prioritize and Prospect Target Accounts: manage a defined portfolio of mid-market accounts, use intent signals and data to prioritize prospects, balance volume with personalized outreach.
- Qualify Prospects: uncover pain points, priorities, timing, and use cases to determine opportunity and hand off to Account Executive; maintain records in Salesforce and related tools.
- Partner Closely with Mid-Market Sales: collaborate with Mid-Market Account Executives on priority accounts, messaging, and follow-up opportunities; maintain regular communication.
- Collaborate Cross-Functionally: partner with Marketing for campaigns and events, provide feedback on engagement, lead quality, and trends.
- Reengage Existing Opportunities: reconnect with previously closed-lost or inactive prospects when timing or conditions change.
- Contribute to Team Growth: share insights, participate in training, role-playing, coaching, and meetings to improve skills and effectiveness.
Qualifications
- 1+ year(s) of professional experience (Sales, business development, customer-facing, or prospecting experience preferred).
- Motivated by measurable goals and comfortable working toward activity, meeting, and pipeline-generation targets.
- Desire to develop new sales skills, apply coaching, and grow in sales or revenue-focused roles.
- Excellent verbal and written communication skills; able to engage prospects professionally and concisely.
- Ability to manage a high volume of prospects and accounts with attention to detail.
- Comfortable partnering with Account Executives, Marketing, and other internal teams.
- Comfortable using or learning CRM, sales engagement, intent data, and tools such as Salesforce, Gong, LinkedIn Sales Navigator, Demandbase, and AI-enabled prospecting technology.
Skills
Benefits
- Equal opportunity employer; commitment to diversity of thought and perspectives.
About Lightcast
The Standard for Labor Market Intelligence
Lightcast empowers smarter decisions for businesses, education institutions, and governments worldwide. With the world’s most comprehensive database—spanning over 2.5 billion job postings, 800 million career profiles, and 100+ government sources—Lightcast delivers unparalleled insight across 160+ countries. Lightcast is the universal standard in labor market intelligence. A global leader in data, it powers smarter decisions for organizations worldwide.
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